Pia Kaipainen: Intl Communications Manager
Pia Kaipainen
Intl Communications Manager
OO
Skills
No information
Interests
No information
Industries
No information
Work experience
Very Tall
Intl Communications Manager | 01/2024 - Current
Full-time Ext Communications Manager for client: Red Bull Media House GmbH, Austria
// Communication Excellence
// Earned Media Services
// Motorsports Network
// Bike Network
Red Bull
Communications Manager | 02/2019 - 01/2024
Full-time Ext Communications Manager for client: Red Bull Finland
// PR - media requests & relations, editorial content production
// Content - maximizing the impact of the national content distribution of both international and national Red Bull content and delivering communication messages across different media channels (social, web, TV, radio and print)
// Events - conceptualizing, planning and executing sports, culture & lifestyle event communications (e.g. Red Bull 400, Wings for Life World Run, Red Bull Soapbox Race, Red Bull BC One, Red Bull Hammers with Homies, Red Bull Homerun, Red Bull Secret Gig, Red Bull Neymar Jr's Five, Red Bull Unlocked, Red Bull Flugtag, Red Bull Dance Your Style, Red Bull Batalla, etc.)
// Athlete projects with local athletes, e.g. Eero Ettala, Emmi Peltonen, Jaakko Ojanen & Glen Kamara
// Managing freelance content producers
// Monitoring and analyzing owned and earned media performance
// Building and maintaining longterm relationships with stakeholders, production partners & third parties
Freelance Marketing and Creative Services
Freelance | 01/2017 - 03/2019
// Business Finland
// Lataamo Group
// Culture Finland & Entra Oy
// Aina Creative Ltd - Photographer Jussi Ratilainen
Helsinki Allas Oy
Marketing Manager // Events, Community & Content (fixed term) | 01/2017 - 12/2018
// Events - conceptualizing & managing Allas Sea Pool B2C events (a.o. festivals, culture, concerts, wellbeing & sports)
// Community - managing & growing the Allas Sea Pool membership community
// Strategic development & administration of Allas Sea Pool digital content
Business Finland
Editor in Chief // Digital Channels at Visit Finland (maternity leave substitute) | 01/2015 - 12/2017
// Strategic development of VisitFinland.com content, incl. visual appearance and themes
// Project management
// Campaign specific planning of VisitFinland.com digital channels
// Follow up and analytics of VisitFinland.com visitor statistics
// Managing freelance translators (10 languages), writers & photographers
// Creating & editing content
// Administration of social media channels
// Producing photo & video shoots
O'Neill
Global Social Media Manager | 01/2015 - 12/2015
Global Social Media // PR // Viral Marketing
Self-employed
Social Media Marketing - Freelance | 01/2011 - 12/2015
// Social media & content producer for RVCA Europe
// Social media & content producer for Qstock, a medium-sized (32K visitors in 2 days) music festival
// Digital content planning & consultation
// Translations (FI/ENG/FI)
Nikita Clothing
Marketing Manager Europe (B2C) | 01/2009 - 12/2011
Events // Team // Social Media // PR // Trade shows // Product Flow Management
Nikita Chickita Tour (Sweden, Norway, finals in Austria)
Burton Snowboards
European Marketing & Team Coordinator // The Program* | 01/2005 - 12/2007
Events // Team // Trade shows // PR & Media
Project lead in organizing the Forum Youngblood European Tour & 'THAT' Video Premiere Tour with stops in Austria, Switzerland, Spain, Sweden & Russia
Mainonnan Työmaa MPM Oy
Project Manager | 01/2005 - 12/2006
Project management for an advertising/media agency (a.o. customer relations, coordinating projects, contacts with printing agencies & magazines, ordering ads, organising photoshoots, office admin, etc.)
Sunstorm Ltd
Marketing Coordinator | 01/2004 - 12/2005
Marketing responsible (snowboard/skate focused) for an action sports distribution company (snowboard/ski demo tours, trade shows, events, team) + sales support
Surfers Paradise Snowboard Shop
Shop Employee | 10/2003 - 04/2004