Prudence Law: Freelance Graphic Designer and Illustrator in Costa Mesa, CA

• One of my favorite projects was defining the visual identity and branding for SLURP restaurant in San Diego, CA, leading to successful expansion into two additional locations. The design consistently receives high compliments from their customers. • I frequently create commissioned digital portraits and vector artwork for t-shirts, weddings, and web graphics. • My former employer, Beyond Marking Group, regularly relies on my creative expertise for a variety of needs such as social media graphics, pitch decks, posters, and event activation renderings.

• As the main designer for their fitness app, SunnyFit, I designed monthly challenge badges, crafted social media posts, and created graphic assets for events and promotions. These designs consistently boosted subscriber numbers and engagement. • Regularly produced custom GIFs and graphics for email campaigns, contributing to increased click-through rates and higher website sales. • Created a large quantity of eye-catching infographics for weekly blog posts, resulting in a high boost in social media traffic. • I significantly enhanced their digital presence, by creating diverse assets for ebooks, ads, blogs, and social media posts.

• Thrived as the lead designer in a fast-paced agency with tight deadlines. • Notably, I was the designer for a Telly Award-winning 2-season series on MSNBC Sports. • Created highly effective 2D and 3D activation layout renderings for Scion Racing/Toyota Racing at Formula Drift and Lexus Ride-and-Drive events. • I efficiently provided timely creative updates for racecar liveries and driver firesuits for Scion Racing/Toyota Racing drivers. • Also applied my creative talents to apparel design, aiding race teams and drivers in standing out amongst the competition. • In addition to social media graphics, I produced coverage reports, proposal decks, and engaging infographics to support our diverse number of projects.

• Key contributor to the lead graphic designer, help oversee projects for repeat clients. Designed and prepared print-ready files for brochures, flyers, menus, postcards and various other promotional assets for local businesses.