Outdoor

Director, Brand Partnerships

Top Management

Creative sales leader with extensive experience spanning media, startups and events with a successful track record of building
lasting partnerships and driving new business. Proven success in revenue and profit growth through innovation, team development
and market expansion in both B2B & B2C facing businesses

Responsible for leading sales strategy and brand partnerships across ROAM's digital channels & annual event activation

Developed, implemented & successfully sold a suite of cross-channel media packages spanning branded content,
sponsored content, influencer campaigns, live-social coverage and event activations resulting in a 300% YOY revenue
growth

Negotiated strategic, value-exchange partnerships to catalyze the launch of ROAM's Premium Membership Platform

Provided oversight on subscription-based monetization, paywall strategy and acquisition marketing to c-suite leadership
team

Serving as the main point of contact to external partners, representing Bluprint/NBCUniversal at both agency and company
wide pitches and presentations

Responsible for owning the RFP process both internally and externally, leading all cross-functional briefings & kick-off
meetings, building media plans and delivering polished, thoughtful proposals to prospective partners

Leveraged knowledge of digital media and subscription monetization to influence both external partners and internal
company stakeholders to invest in branded content, resulting in a completely new stream of revenue for our business

Successfully upsold a robust list of legacy partnerships on the value of branded content in our subscription based model,
resulting in our first major branded content partnership at a 75% profit margin

Leading all partner performance reporting and paid media optimizations throughout campaigns through Google Analytics
and Looker

Manager, Branded Content Sales

Find out detailed information about Quinn Delahanty, Director, Brand Partnerships in Boulder, CO

Quinn Delahanty: Director, Brand Partnerships in Boulder, CO

Quinn Delahanty

St. Lawrence University