Rae Reeves: Visual Merchandising Manager in Huntsville, Alabama

| Remote ● Developed, executed, and oversaw timely delivery of projects for digital and in-store visual implementations including budgeting, vendor management, and installation ● Facilitated effective communication leadership between stakeholders, cross-functional team members, and clients ensuring alignment with project goals ● Prepared and presented regular project status reports to senior management, highlighting key achievements and potential challenges

Conceptualized and executed compelling visual displays and initiatives across all regional Colorado locations which consistently exceeded sales targets ● Adapt merchandising techniques based on current market trends, sell-through, and product features to ensure higher turn-over rates ● Collaborated with planning, allocations, and marketing teams to align visual elements with promotional campaigns, ensuring cohesive brand image

● Conducted product demonstrations and presentations to showcase the value proposition of the company's products and services ● Generated digital merchandise assortment plans for clients based on suggested styles for upcoming seasons resulting in a 32% increase in overall sales revenue ● Understood and integrated omnichannel strategies to align with consistent brand positioning in numerous DTC stores across the Rockies region

● Developed and maintained a responsive website through merchandise assortment plans ensuring optimal functionality and user experience to drive sales 36% overall ● Created digital merchandising assortment plans and strategies to implement an online website for customers to drive sales and coordinate inventory movement ● Deepened the cross-platform appearance by focusing on growing our Amazon and other third-party presence

Leader of a team of 12 to inspire and promote productivity and efficiency and ensuring we achieved our quota for production