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Renata Souza:

Renata Souza

United States
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Activity
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Work experience
Image Levi Strauss & Co

Levi Strauss & Co

Site Merchandiser Interim | 10/2020 - 10/2020

https://www.levi.com E-commerce PPC Campaigns World's number one denim brand - Work with Web Analytic tools (Adobe Omniture) to contribute to key strategic decision making and on-site actions - Budget tracking and cost forecasting for the following year TECHNICAL SKILS - KPIs forecast for the CyberWeek event - Creating an automatic Conversion funnel calculator tool (excel), based on Microsoft Excel A/B tests results - Team supporting in the product upload process - Monitoring, understand and report the market-place competitions - Site consumer behavior report Adobe Omniture
Image PSafe Technology Inc

PSafe Technology Inc

Mobile Marketing Analyst | 07/2015 - 07/2015

04/2018 + Telework Google Analytics • https://www.psafe.com/ PSafe is a leading provider of mobile privacy, security, and performance apps. - Analyze digital data and turn it into optimization insights - KPIs analysis & control (CPC, ROI, CTR, retention, CAC, CPA, CPI, CTR, BI Softwares revenue.) - Manage Dashboards - Google Ads and Facebook Ads campaign's performance analysis - Publisher's partnerships management - daily follow up, performance Google Ads reports, payouts negotiation and budget control - Ads A/B tests management - Working across different cross-functional teams Tableau
Image B2W Digital

B2W Digital

Marketing Sales Analyst | 05/2013 - 05/2013

• https://ri.b2w.digital/ Google tag manager B2W is a full Digital Company, the retail leader in Latin America, whose history is merged with the history of e-commerce in Brazil. The Company's purpose is to CONNECT PEOPLE, BUSINESS, PRODUCTS, AND SERVICES on the same digital platform. - Analyze digital data and turn it into sales insights LANGUAGES - Price comparison site's campaigns optimization - KPIs Analysis (CPC, ROI, CTR, conversions, cost per sale.) Portuguese - Pricing & sales analysis and report Native - Budget and sales optimization - IT sales applications testing English - Sales partnerships management Fluent French Intermediate EXPERIENCE SOFT SKILS Junior Marketing Sales Analyst Comprafácil.com • Fast learner
Image Comprafácil.com

Comprafácil.com

Natural problem-solver | 01/2012 - 01/2012

before their collapse. - CPC campaign's management - KPIs analysis • Strong analytical skills - Sales Partnership management - Email marketing partnership management • Adaptable - Reports for Sales insights - Working across different cross-functional teams • Hands-on mentality
Education history
Image Escola Superior de Propaganda e Marketing

Escola Superior de Propaganda e Marketing

Master | 2007 - 2010

Image Infnet Institute

Infnet Institute

| 2013 - 2015

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1501 Lincoln Blvd.#1014 Venice, CA. 90291