Rio Reina: in Austin, TX
Rio Reina
Austin | United States
Skills
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Interests
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Industries
Run
Streetwear
Triathlon
Health & Fitness
Summary
Activity
Projects
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Work experience
Karhu North America
National Sales Manager | 01/2019 - 12/2019
Increased sales at key account, Fleet Feet from $1.3MM to $2.4MM from 2018 to 2019, a best
year for the company
• Achieved sale-through growth for units sold by 78% YOY for the nation
• Expanded pre-season booking volumes by 55% from SS19 to SS20
• Managed the national sales forecast and regional sales quotas
• Proactively monitored inventory levels in-store across the country and created successful solutions
for over-inventoried accounts
• Built the team's first CRM for all accounts
• Successfully onboarded, managed, and developed regional reps
• Created a national ambassador program for key accounts
Left Lane Sports
Territory Sales Manager | 11/2014 - 01/2019
Responsible for B2B sales and account marketing for all Implus brands for the Independent
Retailers division
? Prospected and developed new accounts within assigned territory
? Manage 2nd largest territory in nation with $2.2MM of annual sales
? Opened new key account, Left Lane Sports, which brought over $250k of sales in 2016
Trigger Point Performance
Account Executive | 09/2012 - 11/2014
? Responsible for growing sales within the Independent retail channel at a 20% YOY growth rate
? Managed outside sale rep agencies to help drive sales and marketing initiatives within their
territories
? Developed clinical sales with physical therapist and rehabilitation professionals
? Appointed as point person for key national accounts, which includes REI, Running Specialty
Group, Nike Running, and the Fleet Feet Inc. vendor partnership
Education history
University of Arkansas Sam Walton School of Business
Bachelor's Degree in Finance
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