Outdoor

VP Sales

Marketing & Sales

Dynamic and results oriented sales executive with 15+ years of experience in the consumer goods. Reputation for being a self-directed professional with superior business development and relationship management skills. Recognized for increasing sales revenue by as much as 100% and leading the repositioning of an 80 year old company’s business model, leading to increased visibility and market share of the targeted audiences. Capable of leading teams and fostering relationships, while building global partnerships to increase sales and reduce costs.

Exceptional leader with talent selling design, quality and value during 15 years’ in the tool/knife/flashlight manufacturing industry. Concentrating in automotive/hardware/sporting goods and discount retailers. Proven revenue generator of 100+% in all new product lines. Adept at business-to-business sales and negotiations with decision makers at many levels. Demonstrated ability to build new territories and expand opportunities within existing client base, including new channels, by establishing the brand identity and image in order to repositioning an 80 years old company as an industry leader.

Charged with building and closing key account relationships for this national retailer of recorded music and video products during the Internet boom of the 90’s.
Key Accomplishments:
•	Identified niche, underserved pockets of the target market and developed the transition strategy from a single low profit margin product line to an entirely new products line with much higher profit margins while maintaining the level of sales volume.  This generated substantial increases in annual revenues.
•	Assisted one of the first retailers to successfully launch DVD sales that produced a higher profit margin, reduced dependence on the diminishing CD/tape product line, and also introduced sales oft eh new writable CD-ROMS.

Video Sales Manager

Find out detailed information about Robert Ronis, VP Sales in fogelsville, PA

Robert Ronis: VP Sales in fogelsville, PA

Robert Ronis

Hofstra University