Ryan Avila: Digital Marketing Manager
Ryan Avila
Digital Marketing Manager
United States
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Work experience
Essential Hub
Digital Marketing Manager | 03/2021 - Current
- Analyse and report on all campaign performance and calculate ROI
- Discover new B2B marketing opportunities
- Manage ad spend and all digital marketing campaigns
- Develop new and improve on existing lead generation tools for BDMs
Western Governors University
Digital Marketing Specialist | 12/2019 - 03/2021
I manage a monthly budget between $800K-$900K on Linkedin, Facebook, Instagram,
Youtube and digital television.
- Responsible for ad copy, uploading videos, creating ad groups, and campaigns.
- Regularly monitor and report on all platforms, campaigns, ad groups and ads to directors, VPs and the CMO
- I work with the creative team, landing page team and program teams to improve our
overall marketing strategy, messaging, and results.