Ryan Cleek: Photographer | Filmmaker in Reno, Nevada
Work experience
Ryan Cleek Productions - www.ryancleekproductions.com
Photographer | Filmmaker | 01/2020 - Current
Media Production: Photography | Video Production
• Commercial Photography: Product, Action/ Experience, Portrait, Lifestyle
• Commercial Video Production: Product & Experience Assets
• Creating marketing assets in video production, copywriting, and photography for commercial clients.
• Writer, Producer, Director, and Editor of feature-length film Cam Zink "Reach For The Sky," released worldwide November, 2015.
• Video editing, story editing, cinematography, film direction, photography.
• Negotiate contracts for worldwide digital distribution for iTunes, NetFlix, Amazon, Hulu, Google Plus, XBox and PlayStation.
• www.ryancleek.com
• www.camzinkreachforthesky.com
Bike Magazine
Contributing Video Producer, Photographer, Writer | 01/2015 - 05/2022
• Produce feature editorial video projects
• Tracking mountain bike industry trends and incorporating them into magazine content
• Writing features stories, technical articles, and product reviews
• Shooting action and product photography for gear reviews and event coverage
• Testing and reviewing cutting-edge mountain bikes, components, and gear
• Representing Bike magazine at media launches worldwide.
www.bikemag.com
BMC Switzerland
Creative Producer & Marketing Director | 03/2018 - 03/2020
• Develop North American marketing strategy and creative content plan across digital, print, retail, and social media channels
• Create annual marketing budget and calendar for North America
• Produce creative briefs and production schedules for marketing content
• Create video, photography, and copywriting assets
• Develop and manage North American ambassador program to grow brand awareness via key influencers
• Coordinate and execute product launches for media outlets.
Specialized Bicycle Components, Inc.
Global Marketing: Creative Content Producer & Sr. Copywriter | 03/2011 - 10/2014
Creative Content Producer & Senior Copywriter
• Conceptualize and execute marketing campaigns for print, digital, retail, and social media outlets.
• Develop timelines, copy, and photography for dealer materials, consumer catalogs, advertising campaigns, retail assets, and press kits.
• Art direct and shoot action and product photography for collateral materials.
• Develop copy for product and athlete-related press releases.
• Conceptualize and write advertising copy for U.S. and international markets.
• Collaborate with Chief Marketing Officer and Collateral Project Managers to develop and edit all copy, and ensure accuracy and appropriateness of messaging.
• Work with International Marketing Manager to deliver all collateral assets to worldwide subsidiaries and distributors.
• Shoot action photography at major international events.
• Write scripts for video productions.
• Conceptualize and execute on branded, non-endemic video campaigns.
www.specialized.com
Mountain Bike Action magazine
Managing Editor | 06/2001 - 03/2011
Hi-Torque Publications
Valencia, CA
• Writing features stories, technical articles, and product reviews for MBA’s monthly magazine, and website.
• Shooting action photography of worldwide mountain bike events, and studio photography for magazine features and product reviews.
• Initiating, strategizing and positioning content for the MBA editorial calendar.
• Budgeting and coordinating magazine features, such as destination pieces and international event reporting.
• Directing photographers and athletes on location during photos shoots.
• Consulting media agencies on action sports related advertising and marketing campaigns.
• Producing, shooting and editing video product reviews for the Mountain Bike Action website.
• Tracking industry trends and incorporating them into magazine and website features.
• Creating magazine design layouts during monthly production process.
• Testing and reviewing cutting-edge mountain bikes, components, and gear.
• Representing MBA at media launches worldwide.
• Interviewing athletes and industry icons for feature stories.
www.mbaction.com
Hi-Torque Publications
Marketing & Promotions Manager | 06/2000 - 06/2002
• Create and manage promotional marketing campaigns
• Produce and design Hi-Torque’s annual media guide for the following industry-leading action sports publications: Motocross Action, Dirt Bike, Mountain Bike Action, BMX Plus!, Dirt Wheels, and ATV Action
• Design direct mail pieces to increase magazine circulation
• Develop and facilitate new business relationships with overseas publishers
• Initiate event sponsorships and signage.