Ryan Schuler: Public Relations and Communications Coordinator in San Diego, CA

- Serve as liaison to the Advisory Council and potential donors on behalf of the Kroc Center - As member of the marketing department, I develop the center's social media strategy and assist with content for marketing collateral - Have secured more than $24,750 in grant funding in less than seven months - Have increased Twitter following by 30% (+212) and Instagram following by 58% (+67) in less than seven months - Provide regular organizational information updates through press releases - Member of the center's Marketing and Public Relations committee as well as the Heroes Program & Scholarship Campaign Committee - Create all the content for the center's monthly newsletter to the staff - Develop relationships with local media outlets and community members to spread awareness about the Kroc Center - Assist with set up and execution of events such as Family Fun Fest and Toy N' Joy Distribution

- Developed and implemented USA Baseball’s social media message across several platforms - Served as press officer for two of USA Baseball’s largest tournaments - Created and posted website content, including press releases, feature stories, and recaps - Tracked and reported website and social media analytics using various tools - In six months with USA Baseball, Facebook likes increased by 24% (increase of 37,459) and average Instagram likes per photo increased by 83% (increase of 1,220)

- Managed all social media platforms, including Facebook, Twitter and Instagram - Created and maintained the club’s emails, which are deployed to 75,000+ subscribers - Created and posted content to Chargers.com, including articles, videos and photo galleries - Wrote 4+ articles on players, coaches and pivotal plays every game day

- Assisted with promotional activities and giveaways during men’s and women’s basketball, softball and baseball games. - Contacted non-profit organizations and youth centers for partnerships with the SDSU Athletic Department. - Worked with other marketing and gameday staff to set up promotional giveaways and select participants for halftime competitions before each game. - Communicated information to SDSU coaches and student-athletes regarding autograph signings and appearances. - Escorted guests to field/court for community relations ceremonies.

- Plan, create and edit daily content for the sports section of the newspaper with a circulation of 10,000 - Beat writer for the three major sports at SDSU: football, basketball and baseball - Manage a sports section staff of eight writers - Write as many as five stories per week about the Aztecs and the Mountain West - Assign staff writers feature and game summaries to write - Keep a quality and professional relationship with the media relations staff - Live tweet SDSU sporting events