Samuel Johnson: Marketing and eCommerce Manager in Del Mar, CA

Member of the Concert For The Coast committee that: • Planned and promoted annual concert event through social media and email. • Secured funding, sponsors, event location, alcohol permit, and talent.

• Processed sales transactions for approximately $5,000 daily, re-stocked, did inventory control. • Independently, effectively and safely instructed adults and children in surfing at all levels of ability.

Created video, photo and editorial content for company website as well as social media outlets. • Planned media launch photo and video shoots, and post-production. • Responsible for product shipping and receiving. • Used Adobe Suite and Shopify extensively.

• Sales associate responsible for daily operations at the flagship store for global wetsuit company. • Began as intern and transitioned to sales associate/content production role. •Assisted with digital marketing campaigns that successfully shifted sales from 100% brick and mortar to 50% eCommerce with an audience that is 50% international and 33% female. •Storyboarded, planned, field produced and did post-production of photo, video, and editorial content for both digital marketing campaigns and in-store POS marketing collateral. Optimized posts and tracked ROI data to analyze international traction via paid search, programmatic display, and paid social. •Solved customer product problems independently and fielded customer questions in-person and remotely. •Shipped and received product sales and returns, processed in-person and online sales using Shopify POS.?

• Created content in Adobe Suite for Matuse.com and social media channels. • Assisted with brainstorming, storyboarding, script writing, prop and costume production, filming and production of independent product marketing movies and Kickstarter campaigns.