From a career as a motoring journalist, copywriter, artist, designer, and automotive researcher that spans over 11 years, my abilities in and around the field now include:

Writing: Original and dynamic social media, feature, list, travel, photoblog, history, experiential, descriptive, video script, research-based, and report writing capability across various topics of interest in the automotive sector, in addition to unbiased reviewing of current-generation automobiles up to the INR 20 lakh car segment.

Copywriting: Creating eye-catching and effective copy for digital, print, radio, and television advertisements across most industries, but with a specialization in motoring copy.

Illustration/Design: Automotive illustration of production cars and motorcycles, customized vehicles, commissioned artwork of client vehicles, and auto illustrations for social media (samples visible on my Turtle Torque Facebook page - www.facebook.com/turtletorq). Visionary capacity to design concepts and cars for the future which include everything from hatchbacks to SUVs through to pick-ups [my efforts have been appreciated by Autocar India and even Dilip Chhabria]. In 2009, my portfolio won a national car design contest whose first prize was a full scholarship to the Istituto Europeo Di Design, Turin, Italy for a three-year degree in Automotive Design.

Researching: Understanding of the automotive markets in India, Malaysia, Thailand, and other ASEAN countries. Extensive research and analytical experience in producing market studies across the automobile, two-wheeler, and commercial vehicle industry.

Car Customization: Artistic visualization and conceptualization of the bodywork of a concept or a limited edition motor car, and ideation of limited-edition customized models suited to the Indian market.

Duties included writing an important road safety analysis, reports, news items, subject matter for advertorial supplements, features, picture captions, and basic photography. Was also part of the whatcarindia.com (a comprehensive online automobile information guide to assist with the daunting process of choosing a suitable new car today) website development team
Was a member of the obviously vital testing team of new cars for fuel economy and city and highway drivability evaluations

Correspondent with India's

Find out detailed information about Santosh Rajkumar,  in Kodaikanal

Santosh Rajkumar: in Kodaikanal

Santosh Rajkumar

Autocar India Magazine, Haymarket SAC Publishing (India) Private Limited