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I'm a Southern California based designer with over 11 years experience. My background has primarily been in women's swimwear and active wear but I also have experience in ready to wear, accessories and loungewear. I put myself out there to accept any challenges big or small as one does in this industry. I find leading and working with a team is incredibly inspiring and enlightening. My objective is to use my background, talent and experience to help grow whatever brand/company I am a part of. I am a results driven designer.

• Passionate, driven, loyal and hardworking
• Accustomed to performing in deadline-driven environments with a keen eye for detail.
• Collaborate with multiple teams to guide designs from concept to completion to ensure streamlined company branding and product quality. 

• Lead all design and development for both swim and apparel categories.
• Conceptualized and executed direction for each season, i.e design, photoshoots and branding
• Initiate each season with extensive trend, color and silhouette research.
• Collaborated with all departments to ensure cohesive company branding and product quality.
• Oversaw brand from concept and development, to fit, photoshoots and marketing initiatives.
• Worked closely with sales to create trend right SMU’s and brand presentations.

Senior Designer

•	Design for apparel and swim categories.
•	Elevate sales of apparel division through extensive brand realignment. 
•	Collaborate with all departments to ensure streamlined company branding and product quality.
•	Integrate requirements from sales for SMU requests. 
•	Ability to follow design integrity from concept to production.
•	Develop original designs for presentation through concept hand sketching. 
•	Define product detailing with CAD drawings, line sheets and tech packs. 
•	Utilize trend resources in order to create color, print and style direction.

Designer

Brands: Jantzen / Private Label/ Off Price
•	Contributed to design for varied company SMU clients and main line brands. 
•	Analysis of target market subdivisions to develop designs based on sell through response.
•	Collaborated with merchandising and development to scrutinize cost versus value to ensure quality with profit. 
•	Executed line sheets with inclusion of stylized concept illustrations.
•	Developed mood boards to define print and color palettes based on extensive trend and market research. 
•	Utilized PLM to create detailed BOMs for accurate production. 
•	Participated in weekly fittings and styling for catalogue content. 


Associate Swimwear Designer

Brands: Green Dragon/ Pink Lotus/ Private Label
•	Active and lifestyle design based on fit for knit, woven and performance textiles.
•	Development in specialty washes, dyes, screen printing and embellishments.
•	Collaboration with sales team to development needs and requirements for SMUs. 
•	Contributor in weekly meetings for all brands presenting current trend analysis, mood boards, and inspiration. 
•	Utilized Illustrator to create flat sketches and line sheets.   


Associate Designer

Brands: Green Dragon/ Pink Lotus/ Private Label
• Active and lifestyle design based on fit for knit, woven and performance textiles.
• Development in specialty washes, dyes, screen printing and embellishments.
• Collaboration with sales team to development needs and requirements for SMUs.
• Contributor in weekly meetings for all brands presenting current trend analysis, mood boards, and inspiration.

Assistant Designer

- Managed sample production, visual merchandising, styling and set design

Assistant Designer/ Intern

- Design, Sewing, Draping, merchandising and sales

In-House Designer/ Intern

Find out detailed information about Sasha Zwail,  in Los Angeles, CA

Sasha Zwail: in Los Angeles, CA

Sasha Zwail

The Fashion Institute of Design and Merchandising