ROKA
Event Sales Manager | 04/2017 - 02/2020
Led event sales team across running, cycling, triathlon and other partner/sponsor activations (35+) per year.
Placed orders for sellable products per event through forecasting, participation numbers, location and other metrics to reach sales objectives.
Trained, managed and educated event contractors about ROKA product, sales support and customer acquisition.
Coordinated travel of contractors, event structures and other necessary event sales logistics to ensure successful activation for the brand and athletes.
