Spencer Orofino: Freelance Strategist in Portland, OR

Based in Portland Oregon, I partner with creative agencies, businesses, and startups to bring tools and fresh thinking that push brands to do different and matter more. Check out my portfolio site to see what I've been up to. www.strategybyspencer.com Agencies: Cinco Design - Skylight Collective - Liquid Agency Clients: Outdoor Research, Arcade Belts, Aspen Ski Company, Smith, UserTesting, Chewy Capabilities: Brand Strategy - Competitive Audits - Brand Positioning & Platforming - Audience Personas Messaging Strategy - Messaging Frameworks - Copywriting Content Strategy - Content Audits - Creative Briefs

During the midst of an agency rebrand, I took over as Director of Emerald Studios (formerly Venture Dept.) From budgets to new business, clients to creatives, I juggled the day to day of agency operations while bringing strategy and insight to guide our work. Lessons learned: Taking care of your team is just as important as taking care of the client. People respond better when you're real. In sink or swim scenarios, I swim.

The Science and Memory project is based in generating a conversation about the topic of climate change. As students, we report stories about our changing world and the people affected. We strive to usher in a new way for our generation to look at our society in which we think about how businesses and brands can make meaningful steps in solving this problem. + Awards: First Place 2016 Hearst Multimedia Team Reporting, Shortlist One Screen Film Festival

Lived in Accra, Ghana while working as a swiss army knife type intern at an advertising agency and writing a research paper comparing American and Ghanaian demographics.