Staci Pickford: Assistant Store Manager/ Visual in Rancho Cucamonga, CA

-Personal Trainer -Marketing and Advertising

• Maintain a high level of commitment to achieve business goals • Coach and inspire team to advance their skills, knowledge, and performance levels • Identify and establish the priorities for the business • Manage all aspects of the retail floor including guest experience, visual merchandising, hiring, training, client relations, and inventory management. • Monitor and adjust daily, weekly, and monthly sales goals based on reporting of trending sales of the year prior to exceed all sales goals. • Ensure that all aspects of the business is focused around the customer • Establish brand awareness in local communities by hosting trunk shows, creating community events, and creating relationships with local studios and gyms

• Assisted with buying women’s apparel and accessories for the store • Purchase order management and administration • Was in charge of all social media marketing; updated the website, Facebook page, and Instagram daily • Received merchandise- Made sure all orders were correct, the merchandise was not damaged, and worked photo shoots of product to put on the website. • Tracked and monitored business results- adjusted sales goals based on reporting of trending sales of the year prior to exceed plan and quarterly sales goals • Merchandised the store and ensured the selling floor was neat, clean, organized, and reflected the correct visual image • Built and maintained repeat clientele by utilizing a personal client book – was a personal shopper for many clients • Kept up with latest trends, managed style approvals, and provided creative input

• Worked closely with buyers and created and maintained relationships • Worked tradeshows • Negotiated cost and delivery dates with buyers • Wrote purchase orders and processed invoices • Managed samples coming in and out of the showroom • Merchandised for tradeshows and in the showroom • Made line presentations to buyers • Updated and utilized a personal client book

• Assisted with buying women’s apparel and accessories for the store • Worked closely with clients and built repeat clientele by utilizing a personal client book- was a personal shopper for many clients • Trained new employees • Received merchandise- made sure orders were correct and the merchandised was not damaged • Merchandised the store and ensured the selling floor was neat, clean, organized, and reflected the correct visual image • Promotional planning- deals of the day, Facebook promotions, and special events • Made weekly deposits • Helped coordinate fashion shows for community events and shopping center events • Was in commercials for the shopping center • Used point of sale system (Fashion Sense and QuickBooks) • Kept up with latest trends, managed style approvals, and provided creative input