>Responsible for all new national/enterprise sales and new client acquisition efforts

>Perform strong client needs assessments/discovery/scope requirements in pursuit
of enterprise digital animations and content solutions required as part of retainers and statements of work (SOWs).

>Direct digital sales forecasting and performance budgets in line with corporate
requirements.

>Maintain established accountability standards developed by VP of Sales.

>Maximize client revenue opportunities through upselling and incorporation of creative production services.

>Monitor and evaluate the activities and products of the competition.

>Develop sales products such as sales decks, email outreach and lead generation
opportunities to empower strong team selling tools and brand awareness.

Senior Sales Executive

>Reposition former Yellow Page advertising agency into full service digital marketing
and creative development agency

>Establish new sales process, business pursuit tiers and sales funnel stages to exceed defined revenue goals.

>Evaluate business segments and industry trends to identify properly aligned
prospective accounts.

>Execute outbound calling strategy and reporting structure.


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Tampa, FL	snagle1963@gmail.com	678 596 8060	www.linkedin.com/
in/steve-nagle


PROFESSIONAL EXPERIENCE

> Educated prospective clients on the value of the organization's offering predominantly within the U.S. markets,
maintaining open lines of communication with clients and account team on all aspects of the campaign and contract.

> Develop and deliver high-level client presentations and lead in-person client pitches.

> Produce detailed tactical sales plans and playbooking, effectively executing against it and manage the agencies
sales CRM accordingly.

> Notable achievements while in the position included:

> Captured $4.8M in digital consulting and creative development sales revenue over the first 6 years spanning CPG, Retail and Healthcare sectors among others.

> Responsible for 70% of overall new business revenue.

> Secured high margin SOWs (Statements of Work) ranging from $15,000 to $400,000 per.

Director Of New Business Development

> Led the identification and sales of search, social, content strategy, lifecycle marketing, and paid media services to enterprise-level targets and their digital strategy team and practice groups.

> Provided competitive and market intelligence to the VP of Sales, EVP of Client Pursuit, and Managing Director.

> Managed the specific sales process, setting the appropriate metrics for sales funnel management.

> Persuaded prospective clients to evolve their marketing strategies and redirect their marketing budgets from traditional to mobile, social, digital, and multichannel strategies, programs, and campaigns.

> Engaged resources to qualify, develop, and close deals and to negotiate complex contracts.

> Notable achievements while in the position included:

> Delivered results that achieved pre-established sales and revenue-related goals.

> Secured the largest account in the agency's history during the first 9 months of employment with a Fortune
500 brand.

> Generated a $9.3M pipeline during the 1st year that generated $2M+ in sales revenue at 250% of the defined
sales quota.

> Set 60+ capabilities presentations with Fortune 1000 companies, including Coca-Cola, Chanel, Johnson and Johnson, Allstate, Fidelity Investments, UnderArmour, Reebok, Pfizer, Novartis, Porsche, and Carnival Cruise Lines.

> Secured the 2nd largest account in the agency's history during the 1st 6-months of employment and first
Fortune 500 client.

> Recipient of companywide recognition for winning the "Recognition Merit Award" several times.


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Tampa, FL	snagle1963@gmail.com	678 596 8060	www.linkedin.com/
in/steve-nagle


PROFESSIONAL EXPERIENCE CONTINUED

Director Of Business Development National Account Sales East Coast

Developed and executed strategic plans to grow business with new and existing clients for an award-winning
interactive agency.

> Served as the primary contact with key clients, coordinating meetings with Technology and Application Development
teams, Production Managers, an internal Digital Strategist, and Creative Director.

> Evaluated and verified optimal scope of resources and added valued input while participating in creative concept
reviews while ensuring 100% adherence to client objectives.

> Notable achievements while in the position included:

> Generated $5.8M in revenue in 4-years, closing deals with 8 new high-profile clients.

> Won projects with major, recognizable clients, including Dell, CNN, Alcatel-Lucent, Shell Oil, Turner Broadcasting,
Southern Company, UPS, Edelman, and GE.

Senior VP Of Sales And Account Development

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