Terrell Willis: Fashion Designer in Long Beach, California
Terrell Willis
Fashion Designer
Long Beach | United States
Work experience
Shein
Fashion Designer | 11/2021 - Current
Headed end-to-end design process, from initial sketch to production, ensuring quality and timely delivery of all projects. Revamped the brand's design approach through continuous market research and innovation, resulting in increased customer engagement and retention. Created tech packs, ensuring all details were captured accurately for seamless development. Communicated product ideas and features with exceptional clarity and partnered with pre-production team to meet all development goals on time.
Sweet Rain
Associate Designer (Temp) | 05/2022 - 08/2022
Generate innovative concepts by conducting thorough market research, analyzing sales, and considering recommendations from sales team. Administer entire design and development process, from ideation to final product, and create diverse product categories following seasonal themes. Coordinate with merchandising, sourcing, and Asia-based suppliers to effectively execute design plans. Develop accurate design specifications and tech pack materials, ensuring smooth updates to BOM and tech packs.
Articles of Society
Production Manager | 02/2020 - 05/2022
Facilitated timely delivery of merchandise by collaborating with cross-functional teams, including buying, operations, photo studio/styling, planning, and merchandising. Monitored pre-production and production stages by maintaining regular communication with vendors. Spearheaded research on supplier innovations and provided crucial support to design team in developing new product categories.
Roxy + Harper
Graphic Designer | 01/2020 - 11/2021
Designed and developed collections for notable brands, such as Alpha Kappa Alpha and Outpatients crew, from concept to delivery, resulting in highly successful merchandise sold at various events and online. Fronted branding and marketing process, including all aspects of photoshoots, editing, and creation of e-commerce sites, flyers, line sheets, lookbooks, calendars, and social media/print ads, resulting in significant growth in brand recognition and sales.