Thomas Moon: Lead Creative (Evology) in New York, NY

Visual ID • Responsible for concepting, producing and executing high level MVP prototypes Digital Dev • Lead brainstorms with creative teams and division leads/VPs, where appropriate Vis Comm • Drove incubation efforts and developed a strong POV for application of key emerging Art Direction technologies and go-to-market possibilities Creative Storytelling • Architect and iterate brand identity systems for each developed product Packaging

• Conceptualized and executed all creative assets (Identity, Apparel, Digital, etc.) • Set direction, storyboards and lead fashion/video shoots globally and locally MS Pratt • Worked with UX/UI and Developers to construct e-commerce solutions Grad 2010 • Built and managed global creative teams (Stylists, Photographers, Directors, etc.) • Worked with textile mills to develop new and innovative performance fabrics

07 2011 - 09 2013 t.moon80@gmail.com • Concept, design and produce visually concepts tied to branded content IG: tmoon80 • Directs project teams, adhering to brand guidelines and strategic accuracy • Oversees a range of digital projects (brand development, banners, mobile) • Mentored and managed Art Directors, Freelance and Junior Designers Brand Dev • Work directly with clients at the discretion of a Creative Director or ACD Brand Extension

Visual ID • 360 projects from concept to production and final execution Digital Dev • Directly managed the design/execution the Chase Sapphire programs Vis Comm • Built new/revised old ID for corporate clients (Chase, Newscorp, Verizon, etc.) Art Direction • Worked collaboratively across teams of creatives (digital/print) and production Creative Storytelling • Delegate and manage work to additional designers/freelancers/interns Packaging

• Development of visual identities and brand guidelines for sports brands • Designed collateral ranging from POP displays, environmental graphics, OOH and more MS Pratt • Handled day to day design needs from prepress, basic retouching and PPT templates Grad 2010 • Crafted graphic campaign communications to convey key selling propositions • Responsible for the design of presentations and proposals for pitches