Timothy Nickloff: Head of Integrated Marketing at Complex | Global Brand & Growth Leader in Los Angeles, California
Work experience
Complex NTWRK
Head of Integrated Marketing | 08/2023 - Current
Complex is the definitive global content, commerce, and experiential platform of convergence culture. A global youth entertainment network spanning major pop culture categories, including streetwear and style, music, sneakers, and sports, Complex is diversified around three pillars: advertising, e-commerce, and content. Complex creates and distributes original programming for Gen Z and Millennial audiences through premium channels and generates revenue through a number of core business lines, including branded content, advertising, licensing, events, experience, and e-commerce.

adidas
Brand Director, Key City Los Angeles | 06/2017 - 08/2023
Led the strategy, storytelling, planning, management, integration and execution of brand campaigns, product launches, comms, digital, social media, regional partnership, community engagement and activation cross-category for the greater Los Angeles area as part of the global Own The Game strategic business plan.

Incase
Vice President Marketing | 01/2016 - 06/2017
Leadership of global brand marketing planning, strategy, and execution for the Incase brand, under the Incipio global brand portfolio.
* Leadership of global brand marketing planning, strategy, and execution
* Management of market strategy in both the consumer electronics and young adult lifestyle tiers including Social, CRM, Paid & EarnedAcquisition, SEO, Retargeting and Email strategy
* Comprehensive go-to-market creation, strategy and execution with domestic and global subsidiary and distribution partners
PALLADIUM BOOTS
Senior Brand Director, Americas | 01/2014 - 01/2016
Leadership of marketing, digital media, sales and regional merchandising and product strategy for Palladium Footwear & Apparel across Americas. Combined Net Sales <$50m
* Leadership of marketing, digital strategy, product, and sales for US, Canada, and South America
* Management of Americas Social, CRM, Paid & Earned, Acquisition, SEO, Retargeting and Email strategy
* Product line management, merchandising, and assortment planning
* 3-5 Year brand planning and spending projections
* Management of P&L, revenue goal, margin targets and contribution requirements
Sole Technology
Senior Global Brand Director, Emerica. & Altamont Apparel Ltd. | 06/2008 - 12/2014
Managing Director, with leadership of global brand sales, marketing, and product for the Emerica and Altamont Apparel Ltd. brands in over 70+ countries worldwide. Combined Net Sales <$45m
* Leadership and management of all aspects of the Emerica and Altamont Apparel brands globally, including global brand marketing, digital strategy, and omni-channel product and sales planning
* Management of digital strategy including Social, CRM, Paid & EarnedAcquisition, SEO, Retargeting and Email
* Product line management, merchandising and assortment planning
* Management of P&L, margin targets and contribution requirements
* Management of international department budgets, including EMEA, South America, and Pac Rim
Queensberry
Principal | 01/2013 - 12/2013
A brand and marketing consultancy taking its name from the nineteenth-century "Queensberry Rules", which introduced structure and strategy, transforming the sport of boxing. The brand brings the same focus and discipline to marketing, helping brands cut though a chaotic consumer landscape with strategy, precision and discipline to achieve results.