Zach Carlson: in Portland, OR

US Coordinator & N. American Sales Manager • Oversaw all operations within US and Canada, with a heavy focus on US Market • Participated extensively in product development of skis/snowboards. Semi-Annual product developments were held in Annecy, France with all product engineers and athletes • Supervised, directed, and implemented all b2b/b2c marketing, PR content, and industry trade shows with a heavy emphasis on digital and social media campaigns • Put into place all US distribution and sales channels • Created and adhered to cash flow forecasts, both short and long term • Established and controlled sales forecasts, both short and long term • Sales Manager of independent sales team of 5 operating in the US and Canada • Set sales objectives, implemented training, and performed bi-annual performance reviews for sales team • Grew sales each year from $0 to $36k in year one, $129k in year two, and to $335k in year three. All B2B sales, no direct sales. • Worked directly with HQ in Annecy, France and Geneva, Switzerland on all issues ranging from sales, marketing objectives, financial planning, and product development. • Traveled extensively and enjoyed the fast paced work environment and independence.

In Charge of all PR and Advertising for Mountain Shop -Create Annual PR plan based on budget -Create all creative for ads -Build relationships with local and national advertisers

- Designed creative for all advertising - Responsible for weekly scheduling of 10+ employees - Assistant Buyer of Alpine Ski Equipment and Accessories - Merchandised store, responsible for store appearance

Was responsible for start up of catering operation. Duties included -Over sight of sales -Event coordination -Advertising/marketing -Staff management