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Marketing Account Manager

Marketing & Sales

Manage and serve as a liaison for up to 45 client accounts to guide and oversee marketing
strategies, budgets, and insights for SEO, PPC, social media and local marketing campaigns
-Help develop new products and services for clients based on client needs
-Create and develop scalable marketing strategies that can be deployed across multiple markets to retain and gain clients in an increasingly aggressive market landscape
-Develop and give presentations for clients using PowerPoint, canva, and indesign resulting in both
successful marketing campaigns and partnerships
-Help manage the roll out of a new SaaS product by gaining client feedback, training team members,
and partnering with the sales team to meet client expectations. This doubled the amount of users
-Serve as a project manager for over 100 projects year to date to ensure deadlines and deliverables
are met
-Utilize business intelligence tools to aggregate and interpret monthly client reporting and campaign
metrics
-Work with cross-functional teams including sales, operations, and digital search to guide internal
feedback and client approvals on both print and marketing projects

Collaborated with clients to create custom marketing initiatives such as websites, photo ad units,
custom headlines, and manage online brand image
? Identified and onboarded new clients and determined marketing needs and strategies
? Selected to assist in pilot groups to test new products and train team members on new launches
? Increased Q1 sales by 20% from last quarter, bringing my total monthly recurring rate to $40,000

Account Executive

? Coordinated, directed, and led a team of 200 team members varying by season
? Leveraged internal YTD data to find trends in current and upcoming products, which increased
revenue 3% on a daily average
? Recruited, interviewed, hired, and assisted in new team member training specifically in supply chain
management
? Coordinated with internal executive teams to set sales goals and streamline communication
? Built a driven culture, focused on operational efficiency and guest experience

Executive Team Leader

Find out detailed information about Zach Weaver, Marketing Account Manager in San Diego, CA

Zach Weaver: Marketing Account Manager in San Diego, CA

Zach Weaver

California State University San Marcos

Colorado Mesa University