Zha Zha Aghili: Executive Assistant in Los Angeles, CA

• Create highly effective organizational and filing systems, including quick and thorough indexing, filing and offsite storage, resulting in easy access to critical information and streamlined office functioning. • Answer high volumes of incoming calls and in-person inquiries from clients and colleagues; providing requested information and referrals. • Act as liaison and maintain open lines of communication among senior executives, board members, shareholders, middle management and administrative staff. • Write correspondence; proof and edit press releases and other documents to ensure accuracy and consistency. • Coordinate and prepare company reports and presentations for board meetings. • Manage and maintain executives schedules, appointments and travel arrangements.

• Completed the execution of sales and marketing programs in mid to high profile Los Angeles and well as East Coast territories. Accountable for the performance and maintenance of multiple advertising agencies, including tactical plans, new product launches and account strategies. • Created quarterly marketing plans for every client, identifying unique selling features and tailoring strategies to position businesses for success. • Networked and formed relationships with reporters, editors, producers, bloggers and other social influencers in order to secure quality coverage for clients. • Audited existing media landscape and prospect/competitor share of voice. • Pitched and managed media opportunities in tandem with Account Executives.

• Assisted in planning, evaluating and buying advertising media across a variety of platforms: television, cable, radio, outdoor, newspaper, magazine and internet. • Assisted with monitoring and maintenance of all media projects and buying assignments. • Monitored trade publications for new media trends. • Assisted with smaller proposal evaluations and client media plans. • Collected data and wrote competitive reports.