Communications, French Language and Literature

Bike

Dive

Creative Agencies

Lifestyle

Music

Outdoor

Snow

Surf

Swim

Tech

Triathlon

Yoga

Health & Fitness

Editing

Writing

Camping

Cooking

Design

The outdoors

Adventure

Dogs

Exploration

Farming/sustainable gardening

Digital Marketer (Contract-Based)

Freelance & Contract

Marketing and product specialist with experience in the management of the full life cycle of a product from initiation, through development, to its launch.

-Monitor performance sports industry and product practices, trends, consumer mindset and apply to drive online e-commerce, customer acquisition, and site traffic
-Deploy marketing master plan to generate online and social media traffic and customer acquisition
-Develop and design product, logo image, and brand resiliency


-Managed proposal lifecycle with expert team of marketers and transportation planners
-Designed, produced, and copy edited marketing materials for client-facing products
-Supervised comprehensive database of over 13,000 business solicitations (RFP, RFQ, and RFI)
-Prepared firm analyses and reports that summarize, measure, and evaluate marketing strategy results


Proposal/Marketing Assistant

-Edited eight-10 articles per week in Associated Press format
-Provided analytical, syntactical, and structural feedback to writers, and ameliorate grammatical the accuracy, comprehension, and brevity of the primarily the sports section of The Trail

Copy Editor

-Guided explorational trips to and through backcountry wilderness, aided student and group growth, communicative skills, and teamwork
- Taught peer to peer reliance, teamwork, growth, and communication

Outdoor Trip Leader

-Single-handedly drove usership and sales via social media management
-Managed product lifecycle and independently created strategic advertising content 


Product Lifecycle and Social Media Manager

-Analyzed and managed image database through mass identification and organization
-Developed database’s back-end functionality and improved delivery of accurate search engine results 


Search Engine Optimization and Media Analyst

- Strategic graphics production and content writing
- Generate social media site traffic through strategically tailored content, search engine optimization (SEO) 
- Promote social advertising to engage community




Social Media Manager

-Composed weekly article in Associated Press format based upon research, interviews, community and sports events 

Sports Journalist

Find out detailed information about Zoey Olbum, Digital Marketer (Contract-Based) in Mill Valley, CA

Zoey Olbum: Digital Marketer (Contract-Based) in Mill Valley, CA

Zoey Olbum

University of Puget Sound