Aleesha Francis:

After being hired for a full-time position after my internship, I worked with both animated and static graphics to produce compelling content for active and prospective customers. While in my role as a graphic designer, I wanted to expand my skill set and incorporate motion design into my projects so learned how to implement after effects into my design process. On average, animated paid social ads had a 136% higher conversion rate than static images and a 1,164% higher engagement rate.

As a graphic design intern, I owned design for social media, newsletters and one sheets. While working with these projects, I had to maintain relationships with the project owners, and work with them to make sure that I was not only creating what they wanted, but what they needed to achieve their goals. After eight months, I was awarded a full time design position opened up on the creative team.

While working for the Utah Office of Tourism I designed and produced county embroidered patches, weekly newsletters, event mailers, white papers, and helped with the execution of the Utah Life Elevated website. I worked closely with the rest of the tourism department to create impactful messaging and imagery that would resonate with our audience. EXPERIENCE