Boarding For Breast Cancer
Creative Director | 05/2012 - Current
Company: Boarding For Breast Cancer (B4BC), is a 501(c)3 non-profit foundation dedicated to providing education, prevention and support programs for young people and the action sports community at large.
Worked directly with Executive Director, Erika Seward, to rebuild B4BC’s brand identity and marketing campaigns from the ground up for all B4BC initiatives. Conceptualized, produced and implemented brand development and strategy across all available media platforms.
Recruited artists and developed relationships with like-minded companies for partnerships and co-branded products that enhance B4BC’s brand awareness.
Conceptualized and developed B4BC branded retail products. Art Directed and designed retail packaging, displays and signage.
Art directed and redesigned the new b4bc.org website.
Conceptualized, art directed, designed and produced B4BC’s new quarterly print journal, BASECAMP.
Worked with mobile app development company, Black Sun Productions, to conceptualize, develop and design the new B4BC app for iOS and android devices.