Anthony Ibarra: Freelance Photographer in West Covina, CA
Anthony Ibarra

Freelance Photographer
West Covina | United States
Skills
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Interests
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Industries
Creative Agencies
Fashion
Lifestyle
Music
Skate
Summary
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Activity
Projects
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Work experience
freelance
Freelance Photographer | 06/2015 - Current
- Built relationships and collaborated with brands/events (www.ibarranthony.com) such as Nike, Adidas, TDE, Ethika, Streetwise, The Seventh Letter, Guess? Inc, The Association by Adidas, Complexcon.
- Follow guidelines for various product types and brand consistency.
- Conceptualized and presented ideas to align visions. Having a clean process of communicating with clients throughout the
production to meet needs of: lifestyle, editorial , ecommerce, product shots.
- Strategic planning with clients in order to ensure an impact in KPI’s and sales with assets created.

Zumiez
Store Manager | 08/2022 - 04/2023
- Demonstrate leadership and ownership of the store through the planning of projected sales to day to day, cycles, yearly within the store and abiding company directives.
- Managing: payroll Daily-yearly, inventory with weekly audits of sales and returns, and development of the team.
- Drove personal business goals by providing an exceptional client experience to new and established clients, ensuring the
highest level of customer service provided.
- Set expectations, working through my people, creating accountability within my team to execute Sales and store projects.
- Supported the management/sales team in driving overall sales team performance through coaching and salesfloor leadership.

The Hundreds is Huge, Inc.
Marketing Coordinator | 03/2022 - 05/2022
- Point of contact and liaison between brand partners, creative, marketing, Domestic/international team provide accurate updates on direction and support for all product releases and marketing plans.
- Creating, Managing and Executing a content calendar across all communication platforms and channels.
- Act as liaison between The Hundreds and licensor providing insight to brand history and useful analytics.
- Work with the creative team to acquire creative assets, create timelines and expectations to execute product launches.
Distributing assets to brand partners, social, Domestic/international team.
- Working with third parties with the process of Brand ambassadors/ creator content organization and distribution process to
ensure all content is being fully utilized.
Shoe Palace
Brand Marketing Creative | 06/2021 - 11/2021
- Work with various contracted brands (Nike, Adidas, Puma, On-running, Uggs) to execute a wide range of photo campaigns.
- Strategic planning with the team to create a marketing plan to meet in-store and social needs for Roll outs.
- Creation of creative content on all digital platforms for product and shoe releases.
- Contributed in all stages of assignments for product and marketing shoots. This includes and is not limited to lighting
setup, photography/video and post- production.
- Operated and maintained photo equipment, keeping space clean and organized.
Primitive Skateboarding Company
Marketing Apparel Photographer | 06/2019 - 10/2020
- Oversaw and Owned the project lifecycle including: mood boards, location scout, scheduling, budgeting, booking, photoshoot.
- Executed Marketing techniques: creating seeding list of influencers/artists to align with rollout plans and shipped items to have
curated content.
- Work in the studio independently to capture on figure and off figure product photography.
- Implemented advanced editing, retouching techniques within Adobe suite (Lightroom Classic, Bridge, Photoshop, etc.),
ensuring the highest quality of work while setting a new bar for workflow standards.
- Contributed and owned the process of assets such as, to image processing, retouching and file organization and management.
Education history
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