Ashleigh Gilroy: Account Executive / Event Designer in San Diego, CA

Oversee all aspects of event cycle from client prospecting, event design and execution; all while ensuring events are on budget, brand consistent and providing on-site troubleshooting. - Develop pipeline and client list from scratch. - Manage full sales process for new clients, including qualifying incoming leads and building pipeline as well as account management and up-selling with vendor partners. - Foster relationships with vendors and venue managers. - On-site event management for events up to 3,500 guests. - Oversee budget monitoring, invoice reconciliation and post-event interdepartmental billing.

Assisted Senior Event Designer in planning, designing and executing innovative corporate and social events to deliver exceptional guest experiences. - Assisted Senior Account Executive in achieving 120% of sales goal in 2018 and 115% of sales goalin 2019 (increasing Year End Sales from $1.4 million in 2017 to over $2 million in 2019). - Assisted Senior Account Executive in selling and executing over 250 fully-catered events in 2019 for clients including American Bankers Association, Sands Capital Management (financial planner), National Retail Federation, and CSIS (#1 Think Tank in the U.S.). - Assisted in selling, producing and executing over 250 fully catered events in 2019. - Manage all event collateral, supporting materials, and run of show for event staff and volunteers.

Lead Sydney sales representative at pop up shows for emerging international swimwear and lifestyle brand. - Managed inventory, planned logistics and execution of pop-up shows in DC Metro and Sydney markets. - Increased brand awareness in a new market (Sydney, Australia) by creating multi-channel social media strategy to diversify brand’s image, generate exposure and ultimately drive new customer sales. - Generated social media content and increased newsletter engagement by 300%.