Austyn Squire: in Scottsdale, AZ

Assistant Buyer/ Planner, Boys and Girls Branded Sportswear Dec 2016- Current • Utilizing sales data to analyze and steer a business in correct direction. • Analyzed cost and set retail prices to maximize sales. • Reviewsalesperformanceweeklytoidentifyre-orderormarkdownopportunities. • Maintaining OTB department and store goals. • Created purchase orders to vendors with detailed specifications for Dillard’s consumer needs. • Identified opportunities to drive overall growth and profitability. • Engaged with peers, vendors and management team in a positive manner, creating strong business partners. • Responsible for digital marketing collateral such as store signs, flyers and email campaigns. • Regional store visit to review floor merchandise plan. • Developed trend call out tools for associates to use at a store level. • Managed logistics to ensure PO’s were receive to DC by end ship date.

Global Product Marketing Manager/Core and Travel Product Line Mar 2016- Dec 2016 • Developed product positioning and messaging that differentiates Incase product from competitors. • Created seasonal brief, launching TRACTO and EO Travel line. • Strategized marketing plans for each product line through market research, competitive analysis, pricing, and business planning. • Managed cross-function product creation calendar, ensuring that teams are meeting proper deadlines • Established packaging process, creating copy/features/benefits, reviewing dielines, ensuring packaging was compliant in ten different languages. • Created sale tools, launch materials, customer presentations and sales training materials. • Liaison between sales, design, and sourcing teams in the process of moving all sales/ production orders forward • Build and executed social media strategy through competitive research, by identifying influencers and brand ambassadors

• Managed full lifecycle line product creation process, generating 17 million dollars in revenue in 2015. • Men’s and Women’s Training cross category lead for team weekly team meetings. • Created competitor-analysis for each category/classification ensuring a parallel to the current market trends. • Managed Matrix One Software Database; responsible for preliminary costing, color ways, size scaling, fabric technologies, available delivery dates, forecasts, and margin targets. • Primarily responsible for updating and communicating to global regions: Class Charts, Directed Assortments and Key looks. • Extensive knowledge of field-testing and cross analysis of garments/fabrics technical ability to ensure multi-functional purpose across the line. • Extensive knowledge of relevant training activities and end use of related of training gear. Knowledge of and experience with raw materials and product construction of sewn products. • Presenting product knowledge and details to key accounts, marketing and sales. • Re-launched Men’s and Women’s Training Fall 2016. • Increased style productivity by 23 percent.

• Stepped in to fill Product Line Manager roll for 10 months, managing a 32 million dollar business, increasing seasonal sales by 20 percent. • Exceeding Total Margin goals at 72 percent. • Created valuable consumer insights including value specific shopping habits and opportunities from all Oakley regions in order to build out a ranged plan to support seasonal revenue goals. • Strong ability in product creation process and cross-functional leadership. • Created the global line plan for the category and briefed design team directionally on needs of company directive. • Utilized and optimized merchant planning tools including line planning and margins. • Preparing and presenting information to key buyers and management teams to effectively translate information cross-culturally throughout business positions. • Responsible for all seasonal data integrity within Matrix 1 along with Illustrator class charts and merchandising Chart files. • Insured alignment between sales, product, marketing and supply chain. • Created seasonal line, provide insight on new business opportunities, pricing strategies and forecasts coinciding with historical data specialist. • Strong understanding of the blank purchase order process. • Experienced in fittings apparel garments and design reviews.

• Responsible member of key territory marketing and sales planning, account planning, merchandising, and trade shows/events. • Assisted full cycle of AP/AR activities. Processed vendor invoices and purchase orders, verify pricing, contract terms, SAP transition and finalizing of support documentation. • Assistance with buyer showroom presentation prep and buying strategies. • Helped establish key account relationships.