Burhon Nassir: in San Marcos, CA

- Collaborate with the Director of Marketing to develop product strategy and objectives. Spearheading initiatives to meet project goals based on lead generation. - Produce and manage creative requests, outlining objectives and creative direction for 8 campaigns and related assets to ensure cohesive cross-channel promotions. - Execute and optimize email strategy performance to increase open rates by 12% resulting in greater revenue for Q3 and Q4. ? Analyze site performance to drive improvements and A/B tests for the sites to increase conversion. - Facilitate paid marketing strategies to develop product campaigns that deliver on revenue targets of $1.2 million annually. - Develop and execute marketing campaigns (including email, social, print, direct mail, TV, billboard, and local activations) to drive attendance and interest in Golden Peak Media’s consumer events.

- Created a streamlined organizational calendar to unify outgoing media across 6 digital platforms and reduce inefficiency. - Optimized robust reports and dashboards for the leadership team by monitoring and tracking data trends to guarantee accuracy. - Established department protocol and SOP’s related to business process improvements for project-based task implementation. - Conducted extensive market research to present to clients, enabling them to create SOP in their marketing strategies and build stronger client relationships.

- Orchestrate multidimensional CRM to allow daily business operations to run effectively, while selling tailored products and services to clients. - Diagnose software complications and organized strategies to solve complex technical issues while increasing product knowledge. - Develop relationships with new and current businesses, created introductions with our outreach team and enabled the business to acquire exclusive perks. - Evaluate clients hardware with genius admins for creating repair processes and schedules.

- Managed multi-faceted interactive projects and initiatives from start to project completion by monitoring project budgets, requirements completion, overseeing project teams and timely client deliverables. - Developed robust reports and dashboards for Leadership Team by monitoring and tracking data trends - Presented to Leadership Team on various weekly, quarterly, and yearly updates on Key Performance Indicators related to projects, operations, and client management. - Established department protocol and SOP's related to business process improvements for project-based task implementation. - Worked with a diverse client population and established cooperative working relationships amongst internal and external team members. - Exceeded productivity and performance expectations by supervisor for quality assurance to clients.

- Produced content for digital platforms that increased our brands engagement by 12%. - Curated email marketing campaigns that informed clients about upcoming deals and events. - Deconstructed data to better understand target markets. - Boosted organic reach by 10% by creating interactive content that allowed clients to inquire about new products.