Caitlan Krause: Digital Marketing Coordinator in Jordan

Manage cross functional marketing project timelines for 120 clients ? Support the effort to increase conversions rates and lead volume for 120 United States and Canada retail customers via Social Media ? Assist with the creation, setup and execution of Facebook campaigns ? Track and optimize campaign performance by clearly reporting results, trends and opportunities with a focus on ROIs and business objectives ? Maintain a positive relationship with retail representatives to coordinate customized budget, timing and creative ? Stay up to date on current trends and innovations in the marketing industry, allowing for creation of cutting-edge content ? Collaborate with cross functional project teams ? Ideate and produce engaging content for all Facebook and Instagram placements ? Design custom clinic and product focused creative ? Participate in the development of new products and features ? Utilize excellent writing skills to craft compelling copy and headlines that grab attention and generate interest ? Assist in review generation platforms ? Experience in Yahoo Search Marketing, Bing Ads and Google Ads ? Constantly looking to enhance skills by taking on additional projects and learning new systems to grow and optimize the Paid Media Program Maintain the reporting for 7 platforms within the Retail Digital Marketing department to ensure reliable data ? Provide data to gather, interpret and develop actionable plans that will improve and optimize results ? Support other teams/platforms as needed through activations, cancellations, enrollment for reporting, etc. ? Proficient in Ads Manager, SharePoint Canva, Wrike, Podium, etc. ? Accountable for Zapier and NinjaCat

? Greet and assist customers ? Build connections - first time customers as well as recurring ? Server/bartender ? Manage front and back of house when manager wasn't present ? Internship with The Social House and The Other Place bar ? Under the direction of Martin Hinz and Mathew Berthiaume ? Assist with social media channels ? Propose marketing ideas and special events ? Learn the accounting fundamentals of the business