Charles Hoesly: Freelance Graphic Designer in San Diego, CA

• Creating design briefs based on client’s ideas/goals • Designing of logos and brand identities for a variety of brands • Served clients ranging from tuna fishing charter companies to recording studios • Illustrating commission pieces for advertising and home decor

• Create social media content, branded company materials and brand assets; print and digital • Communicate with director of marketing to establish clear and branded visual content

• Work with founder to develop Raja Brand Clothing brand identity • Work with founder to develop brand and design and edit brand logos and apparel designs • Screen print designs on all company apparel for both Riffs and Raja • Responsible for staying on schedule and keeping all items printed and in stock

• Designed mood boards and brand manuals for clients • Worked directly with clients to collect design briefs and create digital and printed brand assets • Edited and maintained Wordpress sites • Handled publishing of on digital marketing materials (blog posts, social media, email, etc.) • Market research and SEO keyword planning

• Graphic Design, apparel design, and logo creation for a variety of clients in both Adobe Illustrator and Adobe Photoshop • Handled order taking, design process, printing, and meeting of deadlines for all of my clients • Used many different printing and branding processes like direct-to-garment, vinyl, and embroidery • Used my experience in customer service daily to communicate with customers about orders, troubleshooting, etc. • Worked hands on with clients from point of conception of idea until the timely completion of the order

• Co founded apparel brand and acted as art director for apparel, marketing materials and catalog • Established partnerships with local companies to produce co-branded apparel and host events • Troubleshooting with screen printers and manufacturers • Developed brand identity, marketed merchandise, and oversaw sales

• Extensive market research of competitor's apparel offerings • Worked closely with CEO and design team to rework and finalize apparel designs • Created T-shirt design used for national production • Handled customer brand fulfillment packages • Office Administration