Chelsea Brigham: Clinical Outreach Manager

• Manage all aspects of New Vista’s Simple Recovery brand including digital presence, community relations and business development. Projects include website maintenance and social media campaigns, content creation, generation of new business and maintenance of current accounts. • Brand Management: Assist in the building of all strategic brand assets including corporate website, events, collateral and presentations. • Media: Create print, display, and social content to propagate print and online presence. Increase messaging across multiple social media platforms. Create design and copywriting for promotional copy and blogs. • Creative: Develop web content; assist in design of all collateral for print and social media. • Events: Partner with community organizations and internal marketing team to lead brand development projects from start to finish including monthly education and healthcare events. Organize and represent brand at industry-related tradeshows and conferences.

Marketing manager assigned to manage all aspects of the brand including digital presence, community relations and business development. Projects included complete website maintenance and social media platforms, content creation, generation of new business and maintenance of current accounts. • Brand Management: Led the design of strategic brand assets including corporate website, events, presentations, and collateral. Developed brand awareness of Simple Recovery as a professional leader in the local behavioral health sector and created identity as strategic partner for behavioral health treatment. Managed PR, communications and brand reputation. • Content Marketing: Responsible for the success of all content marketing. Managed and edited all content created by online marketing writers. Achievements: Started at Simple Recovery as the Community Education Coordinator and was quickly promoted to Outreach Manager within the Business Development and Marketing Department.

Developed brand awareness of Simple Recovery as a professional leader in the local behavioral health sector and created identity as community resource for behavioral health prevention, intervention, education and treatment. • Creative: Responsible for content creation and all print and online marketing collateral. • Community Relations: Developed brand awareness and services with local community including drug and alcohol prevention groups, Orange County Department of Education, Orange County Sherriff’s Department, NIDA and NAMI. • Events: Created and executed local education events for 50-200 people providing free education, prevention and resources. Responsible for developing event messaging, securing sponsors, and speaker recruiting. Achievements: Created Simple Recovery Community Education Event Series for central Orange County area including Newport Beach, Costa Mesa, and Huntington Beach. Built a reoccurring audience of over 50 attendees for each event.

Coordinated the daily Public Relations needs for a wide range of brands including Pacific City (Huntington Beach) Lido Marina Village (Newport Beach) and SoCo (Costa Mesa). • Media: Successfully pitched media outlets to produce event coverage, interviews and special interest pieces in print, television and online news outlets. • Creative: Produced a social media presence and built engagement for a wide range of industries including hospitality, artists, retail and real estate clients. • Events: Responsible for producing media coverage of client events and online event promotion. Coordinated and participated in client events (medium size 200-1000 people), trade shows and conferences, produced event coverage for media outlets and social media platforms. Achievements: Coordination and promotion of Newport Beach Film Festival, attracting over 55,000 attendees in Orange County, successful news coverage printed in Newport Beach Indy, Daily Pilot and OC Register.

Assisted in the daily Public Relations needs of lifestyle brand clients. Developed strategic PR campaigns to build brand awareness. Responsible for the development of PR proposal decks for prospective clients. • Media: Created Social content and maintained schedules and accounts for multiple lifestyle brands. • Creative: Assisted in the design of brand collateral and proposal decks. Developed strategic PR campaigns for both direct mail and online. • Events: Represented the organization to potential clients, consumers and other external publics at tradeshows and conferences. • Writing: Created client-specific pitches, positioning statements and other press materials for all appropriate media outlets and press inquiries. Wrote client-specific PR proposals for prospective clients. Achievements: Responsible for all prospective client proposal decks, Started as Publicist Intern and was promoted to Assistant Publicist working directly under CEO.