Christopher Kassner: in Charlotte, NC

(Long Term Contract)Marketer and Manufacturer of Outdoor Power Equipment, a 300 year old startup with a passion of innovation Responsible for providing support to the omnichannel sales organization in its day-to-day business operations leading the implementation of standardized operating processes across channels. Served as a conduit through which information flows cross-functionally and therefore supports the overall business of the sales channels and division. It will require close co-operation with Sales, Demand Planning, Factories, Supply Chain, Product Category, Finance, as well as Logistics to meet the company targets regarding growth and profitability. * Report and provide insight to support decision-making and strategic planning of the Sales Team. * Oversee order status to resolve issues accelerating shipping of products. * Coordinate demand forecasting with Finance, Demand Planner, and Sales. * Work together with the sales team and leadership to implement sales plans. * Oversee, execute, and support various financial and operational processes. * Ensure controls and policies are in place and complied with appropriately. * Responsible for maximizing efficiency in the organization's sales process. * Managed the tactical elements of sales reporting, including sales forecasting, analytics, and KPI tracking.

(Long Term Contract)Marketer and Manufacturer of Outdoor Power Equipment, a 300 year old startup with a passion of innovation Responsible for providing support to the omnichannel sales organization in its day-to-day business operations leading the implementation of standardized operating processes across channels. Served as a conduit through which information flows cross-functionally and therefore supports the overall business of the sales channels and division. It will require close co-operation with Sales, Demand Planning, Factories, Supply Chain, Product Category, Finance, as well as Logistics to meet the company targets regarding growth and profitability. * Report and provide insight to support decision-making and strategic planning of the Sales Team. * Oversee order status to resolve issues accelerating shipping of products. * Coordinate demand forecasting with Finance, Demand Planner, and Sales. * Work together with the sales team and leadership to implement sales plans. * Oversee, execute, and support various financial and operational processes. * Ensure controls and policies are in place and complied with appropriately. * Responsible for maximizing efficiency in the organization's sales process. * Managed the tactical elements of sales reporting, including sales forecasting, analytics, and KPI tracking.

Sales Operations ManagerMarketer and Manufacturer of eCigs, driven by the relentless pursuit of Something Better Spearheaded all of the sales operations and marketing efforts, including strategic planning and execution. Accountable for managing budgets, training programs, marketing efforts, and business development. Build and manage high-performing sales teams by overseeing hiring, coaching, and managing employees. Build and establish relationships with key executive stakeholders. * Developed a new RDA/RMI Program establishing new payment rates. Total Spend $15M p.a. * Created a zero-based budget required to provide finance for business planning. Total accountability $12M p.a. * Liaised and coordinated between blu and ITGB in directing all sales operations. * Orchestrated 15 New Product and Flavor Launches along with 3 annual WorkPlans and Promotional set calendar. * Launched Intense and SOTE product lines, including the development of Sales Decks and Item Setup. * Reported and paid quarterly Volume Rebates for Wholesale based on Sales data. * Developed promotional Allocation of $1 kits to support National event. * Directed national marketing and in-store service functions to promote sell-through of products and merchandising.

Sales Operations ManagerMarketer and Manufacturer of eCigs, driven by the relentless pursuit of Something Better Spearheaded all of the sales operations and marketing efforts, including strategic planning and execution. Accountable for managing budgets, training programs, marketing efforts, and business development. Build and manage high-performing sales teams by overseeing hiring, coaching, and managing employees. Build and establish relationships with key executive stakeholders. * Developed a new RDA/RMI Program establishing new payment rates. Total Spend $15M p.a. * Created a zero-based budget required to provide finance for business planning. Total accountability $12M p.a. * Liaised and coordinated between blu and ITGB in directing all sales operations. * Orchestrated 15 New Product and Flavor Launches along with 3 annual WorkPlans and Promotional set calendar. * Launched Intense and SOTE product lines, including the development of Sales Decks and Item Setup. * Reported and paid quarterly Volume Rebates for Wholesale based on Sales data. * Developed promotional Allocation of $1 kits to support National event. * Directed national marketing and in-store service functions to promote sell-through of products and merchandising.

Spearheaded all of the sales operations and marketing efforts, including strategic planning and execution. Accountable for managing budgets, training programs, marketing efforts, and business development. Build and manage high-performing sales teams by overseeing hiring, coaching, and managing employees. Build and establish relationships with key executive stakeholders. ? Developed a new RDA/RMI Program establishing new payment rates. Total Spend $15M p.a. ? Created a zero-based budget required to provide finance for business planning. Total accountability $12M p.a. ? Liaised and coordinated between blu and ITGB in directing all sales operations. ? Orchestrated 15 New Product and Flavor Launches along with 3 annual WorkPlans and Promotional set calendar. ? Launched Intense and SOTE product lines, including the development of Sales Decks and Item Setup. ? Reported and paid quarterly Volume Rebates for Wholesale based on Sales data. ? Developed promotional Allocation of $1 kits to support National event. ? Directed national marketing and in-store service functions to promote sell-through of products and merchandising.

Created and implemented marketing campaigns and led nurturing programs. Directed the development and execution of the marketing strategy and tactics for the organization while ensuring all materials were communicated effectively and consistently. Managed retail service programs to maintain and expand the presence of the blu brand from zero retail to over 175,000 retail locations nationwide. * Led creative design of sales collateral, visual POP materials, fixtures, and consumer direct mail campaign including, scheduling all RFP and purchasing decisions. * Worked closely with customers, suppliers of point-of-purchase materials, and fixture manufacturers, translating concepts into designs, defining merchandising requirements, and executing plans to achieve timely deliveries. * Collaborated with Sales and I&I to develop specific channel strategies and implementation plans. * Developed strategic Trade media plan and negotiated directly for placements in various publications. * Developed and managed ROI analytics for marketing campaigns and provided reporting to the organization.

Created and implemented marketing campaigns and led nurturing programs. Directed the development and execution of the marketing strategy and tactics for the organization while ensuring all materials were communicated effectively and consistently. Managed retail service programs to maintain and expand the presence of the blu brand from zero retail to over 175,000 retail locations nationwide. * Led creative design of sales collateral, visual POP materials, fixtures, and consumer direct mail campaign including, scheduling all RFP and purchasing decisions. * Worked closely with customers, suppliers of point-of-purchase materials, and fixture manufacturers, translating concepts into designs, defining merchandising requirements, and executing plans to achieve timely deliveries. * Collaborated with Sales and I&I to develop specific channel strategies and implementation plans. * Developed strategic Trade media plan and negotiated directly for placements in various publications. * Developed and managed ROI analytics for marketing campaigns and provided reporting to the organization.

Created and implement marketing campaigns and led nurturing programs. Directed the development and execution of the marketing strategy and tactics for the organization while ensuring all materials were communicated effectively and consistently. Managed retail service programs to maintain and expand the presence of the blu brand from zero retail to over 175,000 retail locations nationwide. ? Led creative design of sales collateral, visual POP materials, fixtures, and consumer direct mail campaign including, scheduling all RFP and purchasing decisions. ? Worked closely with customers, suppliers of point-of-purchase materials, and fixture manufacturers, translating concepts into designs, defining merchandising requirements, and executing plans to achieve timely deliveries. ? Collaborated with Sales and I&I to develop specific channel strategies and implementation plans. ? Developed strategic Trade media plan and negotiated directly for placements in various publications. ? Developed and managed ROI analytics for marketing campaigns and provided reporting to the organization.

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