Daniel Hill: Co-Founder | The Art Dude in Placentia, CA
Daniel Hill
Co-Founder | The Art Dude
Placentia | United States
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Family
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God
Riding my bicycle
Summary
Activity
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Work experience
Reverend Motors Oil Company
Co-Founder | The Art Dude | 01/2018 - Current
Reverend Motors is an oil + lubricant company.
Started Reverend Motors with 2 of my closest friends.
Together we handle all aspects of the business.
We pride ourselves on our "American Made" lubricants.
I am responsible for all things relating to design and apparel, this includes but is not limited to: labels, stickers, patches, headwear, tees, catalogs, web and social imagery, etc.
With that being said, my prior experiences in the action sports industry have allowed me help out with all aspects of the business.
Check us out: https://reverendmotors.com/
FMF Power LLC
Designer | 06/2017 - 05/2019
• Design printables, headwear, accessories and SMUs for all divisions
• Develop a style from concept all the way through to production
• Create seasonal storyboards for inspiration
• Press check and work with screen printer to fulfill desired outcome
• Create a healthy margin, based off of vendor costing
• Help organize and oversee photo shoots for catalogs, marketing and merch imagery
• Seasonal catalog design, layout, execution, production and auditing
• Create images and product descriptions for web and catalog
• Create and manage all styles/skus in ERP system
• Develop and maintain seasonal merch guides and change memos
• Enter, submit and manage SMS and production POs to vendors and ensure timely delivery
• Send promo out to team riders and keep them current with latest goods
• Keep current with trends in design, art, fashion, apparel and the moto community
FMF has 2 different sides, exhaust (hard goods) and apparel (soft goods). I work with the soft goods. Our M&D team at FMF is made up of 2 people, so we have to wear many hats. We work in a very fast paced environment that tends to change focal points very often. I might start my day designing headwear and tee graphics for the upcoming season, switch over to laying out a seasonal catalog and then end my day setting up a merch guide and determining wholesale and retail pricing based off of costing.... It's ever changing! Regardless of how busy and hectic the work environment gets, it is very important to me that I am having fun and maintaining a positive attitude. We (everyone) spend so much time at work, we might as well make the most of it! (Mic drop....)
The La Jolla Group
Design Assistant (Marketing | Merchandising | Design) | 01/2015 - 01/2017
• Handle print ad, social media and marketing resizing, specs and art requests.
• Provide graphics, specs and art sizing for tees.
• Assist marketing and apparel design with graphic art projects.
• Demonstrate knowledge of brand heritage, as well as current trends in design, art, fashion and apparel.
• Press check and work with screen print vendors to fulfill desired outcome.
• Assist with catalog design, layout, execution, production and auditing.
• Assist in the creation and roll out of M&D calendar.
• Help to create and maintain calendar deadlines for M&D.
• Work with Creative Manager to enter and maintain all items and data in PLM.
• Development and execution of Social Media calendar, content and strategy.
• Aid in the development and maintenance of seasonal merch guides.
• Assist with creation and upkeep of sample allocation chart including making adjustments in PLM and Full Circle when necessary.
• Maintain "Change Memo" process to ensure timely communication of product status.
• Assist Creative Manager with all other projects and initiatives as they arise.
Education history
Kansas Wesleyan University
Bachelor of Arts (BA) | 2004 - 2007
Mt. San Antonio College
General Education | 2005 - 2007
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