David Johnston: in Pittsburgh, PA
David Johnston
Pittsburgh | United States
Skills
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Interests
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Industries
Bike
Fashion
Outdoor
Snow
Swim
Summary
Activity
Projects
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Work experience
Dick's Sporting Goods
Marketing Director | 02/2012 - 01/2014
Responsible for developing and coordinating integrated marketing strategies to support outdoor apparel and recreation products (bikes, paddle, camping & snow sports) including all media (newspaper circulars, TV/radio, direct mail, online and social media); managed staff of four
The Coleman Company
Director - Global Consumer Strategy | 03/2007 - 11/2011
Led team of 13 overseeing all advertising/PR, consumer insight/market research, new product ideation, in-store merchandising and category management for $1.2 billion brand
Education history
Carnegie-Mellon University
BS | 1980 - 1984
Duke University
MBA | 1987 - 1989
Connections
Companies (0)
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