David Vasquez: in SAN DIEGO, CA
David Vasquez
SAN DIEGO | United States
Skills
No information
Interests
Art and design /collecting art / snowboarding / working on my wrx / spending time with the family / traveling
Summary
Activity
Projects
No information
Work experience
ISLE Surf & SUP
Art Director | Product Designer | 04/2012 - 04/2020
I was brought into ISLE to re-brand and design products for a small on-line surf & sup company. In my first year we hit a $1 million in sales, fast forward 4 years & we’d grown to be one of the largest selling paddle board brands on-line in the US market reaching $20 million in sales.
• Creative lead and development of all products including creation of
all tech packs for paddle boards, accessories and apparel.
• In charge of leading the creative process of all web, social media and
print design assets in association with the marketing team.
• Helped marketing grow ISLE social media channels to +150k followers.
• Responsible for 2 re-brands and implementation of brand identity.
• Principal director of in studio product photography.
• At the helm of Amazon store and EBC content creation along with ISLE
website development and management through Woo-commerce.
Peak Paddle Boards
Creative Director | 06/2016 - 03/2020
PEAK Paddle Boards is the sister brand of ISLE. I lead the creative process for the development of this new brand in 2016 for Amazon, which produced multiple #1 selling products on Amazon.com.
• Responsible for the inception and evolution of the PEAK brand.
• Handled the research and development and of all PEAK products from
conception through post production
• In charge of developing a unique branded Amazon store and EBC
content for all PEAK products.
• Lead in generating the creation of all marketing and studio product
photography for the PEAK brand for Amazon.
Pink Bird Marketing
Sr. Graphic Designer | 04/2010 - 01/2012
Worked directly under the creative director in developing assets for multiple brands under the agencies creative branch.
• Creation of digital ads and videos designed and targeted to grow brand
awareness in the new era of social media advertising
• Launched SEO content management for multiple Facebook and Google
Ad-words accounts represented by the agency.
• Responsible for capturing and editing 100’s of hours of video for
you-tube and DVD movie trailers.
Sewingmachinesplus.com
Sr. Graphic Designer | 02/2008 - 03/2010
Responsible for the management and marketing of new products sold on-line and in store front. Helped develop and build the companies brand to capture a younger demographic.
• Lead the development of all print and web advertisements
• Helped run and manage and re-design e commerce website.
• In charge of the creating 50+ page semi-annual printed catalog.
• Handled all product photography and videography.
The Five Elements
Graphic Designer | 02/2006 - 12/2007
Lead marketing creative and graphic designer for a botique interior design firm, helped re-brand and launch the new age of the company.
• Development and launch of new brand identity
• Creation of all print and web assets for the inerior design team
• Website re-design, launch & management
• Creation of 20+ page product brochure
• Lead on all product and on-location photography
Education history
Art Institute of San Diego California
Bachelors of Science | 2003 - 2005
Connections
Companies (0)
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