Donna Biroczky: Social Media & Content Manager, Marketing, for Fox in Fontana, CA

• Multi-platform publishing, growth and monitoring of communities (Facebook, Twitter, Pinterest, Instagram, Google+, LinkedIn, Foursquare, Yelp, location-based pages, etc.) as part of Marketing team under direction of the V.P. of Marketing. • Audience engagement and customer conversion. • Develop best practices and social media policies, including employee social media training. • Specialized content creation, copy writing and copy editing. • Brand and reputation management. • Editorial calendar and digital marketing campaign development, strategy and execution. • SEO, metrics and reports: Google Analytics, insights and related tools/programs. • Image creation via Adobe Creative Suite. • Social listening and trend spotting. • Blog maintenance and content: Wordpress and Adobe WMS/CMS. • Blogger and audience outreach program and relationship building. • Google Guide

Social media management consultant and strategist helping local and national businesses get their business on the social media landscape successfully. Founder and creator of Dangerous Cupcakes, http://www.dangerouscupcakedesigns.com, a blog focused on cupcakes, food, social media, local events and fitness/healthy living topics. Experienced in working with third-party product/service providers with sponsored content, as a brand ambassador and with public-relations. Media kit available upon request.

• Manage, monitor, mediate, curate and engage with users in eight different channels, message boards (1000+) and chat communities. • Create, manage and grow iVillage.com/NBC’s presence, brand and traffic. • Identify and interpret community and social media nuances and trends; provide feedback to various departments (editorial/production, technical, sales, business development). Increase community traffic and involvement based on that information and concurrent internet evolution with hands-on member input. • Establish and update community guidelines. • Supervise volunteer Community Leader team (1000+), policies, training protocols and materials. • Manage staff of (up to 25) remote freelance Community Moderators: recruit/hire/terminate, train, provide continuous education in moderation and related social media. Supervise moderation schedules, tasks and community-related events. Evaluate performance; provide daily support and guidance. • Manage Customer Support staff and software. • Create and update Community Moderation guidebooks and training materials. • Create and conduct customer service training seminars. • Community Moderation team budget experience, including invoicing. • Collaborate with sales/marketing on promotional/sponsored campaigns and editorial teams on Community Challenges. Obtain/increase member participation for challenges, projects, surveys and sponsor requests. • Collect, analyze and distribute metrics (including Omniture). Translate into actionable format to frame forward-moving community strategies and identify weaknesses. • Editorial projects. • Create and edit topical message boards: Lithium, Drupal, Mzinga. • Participate in coordination of five CMS migrations. • Create/manage live events.Travel to special events. Conference set-up/management. Up-to-date on SEO practices, social media trends, community content, platforms and social media innovations. Ability to integrate social media into broader usage. Willing to travel.