Elizabeth Quach: Social Media Marketing Manager in San Diego, CA

IDK (www.idk.com) is creative marketing agency for the beauty, lifestyle and education industries. (www.dermaclara.com, www.manscaped.com, www.kranse.com) Created organic marketing program and strategy for various brands, no organic marketing existed for the brands prior to my arrival Responsible for creating social media content for all social platforms Oversees social communities and brand reputation Responsible for being a liaison between the various brands and consumers Responsible for Influencer outreach program and Influencer content management Contributor and creator of content for social media ads Raised brand awareness and sales through social media content and ads Responsible for all digital asset management and Influencer/Ambassador databases Applied strong understanding of industries and social media to create engaging campaigns to convert customers. Content creator and writer for brand blogs Responsible for enforcing content calendar and social media campaigns and con

Moonbasa is China’s leading fashion B2C e-commerce platform providing US fashion brands access to sell their products directly to Chinese consumers. (www.moonbasausa.com; us.moonbasa.com, moonbasa.com) Responsible for creating engaging email and blog content to educate current and potential clients on conducting business in China, industry trends, and consumer trends Using digital design to create campaign materials for emails, trade shows, and promotions Strong understanding of b2b inbound marketing strategies to promote US to China sales platform Strong understanding of marketing strategies using Instagram, LinkedIn, Facebook, Pinterest, Tumbler, Periscope, Snapchat Strategy development for social media growth and engagement Management of news blog on corporate website Database development of potential clients, current clients, and industry influencers using Podio Experience running campaigns through Hubspot and Mailchimp Assist Managing Director to create campaigns for business gro

A small independent cosmetics brand who sell a variety of cosmetics products worldwide online. Beauty Bakerie Cosmetics Brand is a small independent cosmetics brand selling a variety of cosmetics products worldwide online. Created original engaging content for the blog, website, and social media Collaborated with influencers to create content for social media platforms Drove sales through content/advertisement creation for email blasts and social media platforms using the Adobe Creative Suite Managed marketing strategies based on budget and ROI. Responsible for creating social media content and managing social media accounts (Facebook, Instagram, Twitter, Pinterest) Develop strategies for social media growth and increase brand awareness Work closely with the Chief Marketing Officer to create campaigns and marketing strategies for business growth and customer engagement Conduct research on leads and tailored targeted marketing strategies toward them Strong understanding of running cam

Responsible for creating social media content and managing social media accounts (LinkedIn, Facebook) Develop printed promotional materials for conferences and potential clients using Photoshop, Illustrator, and InDesign. Conduct marketing research on various medical device manufacturers and consumer trends Conduct usability research on medical devices and packaging for various manufacturers. Conduct quantitative and qualitative data analysis of participants' interactions with the devices Developed strong technical writing skills through using quantitative and qualitative data to write final reports for clients Experience with meeting strict deadlines set by clients Developed strong communications skills through collaboration with outside contracts to get projects completed, as well as, communicating with clients to meet clients' needs Strong understanding of consumer needs and attitude towards products through human factors research.