Eric Fletcher: Proprietor/Owner/Operator in Denver, CO

-Conceptualize company and develop branding, pricing strategies, and web copy -Managed “silent discos” for multiple nationally acclaimed festivals such as Counter Point, Summer Set, Snow Ball, X-Games, Nocturnal, and Neon Desert -Direct and administer all aspects of company’s Facebook, Twitter and web presence

-Book air/ground transportation and hotel accommodations for all acts playing our venue -Advance show with artist management and fulfill hospitality and occasionally technical riders to ensure artist’s comfort and optimal sound quality -Compile guest and media list, distribute credentials, and enforce green room privacy

-Create and execute multi-platform radio, web, sponsorship, and social media campaigns -Procure new business and increase client base while developing existing accounts -Build and foster strong relationships with business owners, managers, promoters, marketing agencies, media representatives, and corporate sponsors -Design, write, and implement radio commercial and digital advertisement creative

-Coordinate marketing street teams in 5 cites surrounding El Paso -Utilize international, regional, and local media outlets to advertise the festival -Raise vital sponsorship from local businesses

-Promote company products at local events to El Paso and Austin communities -Increase brand recognition and improve consumer product perception via ingredient education and memorable cultural event experiences -Worked with Field Marketing Manager to setup event infrastructure and displays