Héctor R Romo LG:
Héctor R Romo LG
![Profile avatar](https://content.malakye.com/media/uploads/images/personalprofiles/thumbs/734259_637053772960930274.jpeg)
United States
Skills
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Interests
Family
Ecology
Classic cars
Music.
Industries
Fashion
Outdoor
Streetwear
Health & Fitness
Summary
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Activity
Projects
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Work experience
SHOE-NET, INC
Owner - CEO | 07/2004 - 09/2018
Provide responsible executive business leadership to a $55 million annual infrastructure for a 72-
person team, 14 workout plants and 180 suppliers with a utility of $4.45 million dollars.
To professionally lead the strategic management of the operation with full responsibility in the short, medium and long term; management of regulation of product standards at global level;
development of multifunctional software of the operation. Multi-functional management by
directing the Operational Director and Administrative Director, 4 managers (Product and Material Development, Production, Quality Control, Logistics and Treasury), with a general view to the rest
of the staff; as well as the generation of Management of business alliances with the Owners /
General Directors of workout plants and supply of raw materials. Definition and execution of the organizational structure; review and authorization of costs and prices according to the monthly
financial evaluation based on the company's results.
HECTOR RAUL ROMO LOPEZ GUERRA
Key achievements
> Create an organization more responsible to the market requirements resulting in an increase
from $350,000 dollars to $55 million dollars per year in 15 years.
> Substantially increase productivity while reducing operational and output costs by 22%.
> Opening of new sales channels in markets in North America, Europe, Asia, Middle East,
Oceania and Latin America.
> Develop and introduce new successful products for international markets.
> Achieve a highly profitable company through an efficient and strategic structure.
> Create a satellite supply company to ensure the standardized supply to workout plants of the main added value input (leather).
II. ROTEC Stamping Concrete Products
León, Gto. México
U.S.A. Master Distributor
Partner | 07/2003 - 04/2005
Guarantee the quality, delivery and distribution of the products in the American market from their
opening up to $4.8 million dollars with a 10% profit.
Plan, organize, structure and open the export market for the USA with vision and execution for a
global export business. Development and implementation of marketing and logistics plans and objectives, through sales forecasts. Participation of projects with due diligence in the development and prioritization of products for sale.
Key achievements
> Implement the strategic innovative sales concept that increases the company's revenues by
46%.
> To achieve the participation in the American market through an efficient logistics of distribution
and service, through multiple business alternatives, geographic, time and cultural zones.
> Implementar el concepto innovativo estratégico de venta que incremento de los ingresos de la
compañía en un 46%.
> Lograr la participación en el mercado americano a través de una eficiente logística de
distribución y servicio, a través de múltiples alternativas de negocio, zonas geográficas, horarias
y culturales.
STEVE MADDEN MEXICO S.A de C.V
Owner / CEO | 04/1993 - 09/2002
Lead and strategically implement innovation in the US and Canada product export business
operation to a team of 30 people and 16 workout plants with an 11.58 fold inventory rotation
achievement, turnover of $32 million dollars and a profit of $2.65 million dollars annually.
HECTOR RAUL ROMO LOPEZ GUERRA
Lead the operation responsibly and professionally through the planning, organization, execution,
regularization and control of policies, processes, procedures and wage tabulators. Leadership
and supervision management to Administrative Manager, Human Resources and headquarters of the areas of Product and Materials Development, Production, Quality Control and Logistics.
Business management of alliance and business with Owners / CEOs of workout plants and
suppliers of raw materials, of the main business inputs. Review and authorization of costs and prices according to the monthly financial evaluation based on the company's results.
Key achievements
> Implement the systematized schematic operation of record response in the delivery of purchase
orders, resulting in the increase of turnover by 4000% and explosive positioning of the brand in the customer market.
> Position the company in the high-volume export market in Mexico, USA and Canada in the footwear industry.
CALZADO LOREDANO S.A. de C.V
Export Senior Sales Executive | 08/1991 - 04/1993
Expand and increase sales in the American market by fulfilling total customer satisfaction and opening new markets with an achievement of 12.8% over the total sales of the company.
To comply fully and professionally in a continuous way with the requirements of the client, with adherence to policies and company interests, working integrally in team with the Purchasing,
Development, Production, Logistics and Finance departments.
Key achievements
> Create the confidence and satisfaction of the Steve Madden brand, resulting in a 66.6% increase
in customer billing (2.8% of total billing).
> Venture and sell own brand in the Latin market in USA by opening a wholesale business in Los
Angeles, CA., generating a 10% increase in the company's total turnover.
HECTOR RAUL ROMO LOPEZ GUERRA
Representative Agent | 10/1989 - 07/1991
To direct, supervise, coordinate, and control the manufacturing operation of the $4.2
Million Dollar Export Program and $1.2 Million Dollar Import of Footwear Raw Material,
annually from the Medical Industry.
Plan, organize, structure, implement and supervise the control systems established with the owners/ CEOs of the two manufacturing plants supplying the product and its work
teams and with the foreign suppliers.
Key achievements
> Reduction to 0% in product returns to the customer generating a decrease of 17.5% of cost in the operation and increase of 6.8% in profit.
> Implement the Six Sigma Process Statistical Control in the footwear industry, for the
continuous improvement of processes, reducing process variability, reinforcing and optimizing, managing to reduce and eliminate defects in product delivery and/or
customer service.
MOTOROLA DE MEXICO S.A. de C.V
Industrial Engineering and Special Projects Manager | 04/1987 - 10/1989
Establish, implement and train staff in the Six Sigma System in processes, procedures and controls. To analyze, evaluate and acquire the robotic equipment of surface-mount technology with suppliers abroad as well as domestic suppliers for the transformation, to adapt and renovate
the production plant with temperature and environment controlled for robotic technology, with the
budget of the corporate offices in Schaumburg, Il. in the USA.
Key achievements
> Reduce unit defects (DPU's) in all equipment produced from 28.73 to 3.26 in the entire
manufacturing process over a period of 1 year and 4 months.
> Successfully transform within time (10 months), form and budget, the production plant with a
budget of $2 Million, under the supervision of Corporate Offices in Schaumburg, IL. USA.
HECTOR RAUL ROMO LOPEZ GUERRA
Courses, Seminars and Certifications
• Zero Defect Soldering in a PC board. (Course)
• Organizational leadership. (Course)
• Administration by Objectives. (Course)
• Design by experimentation and simulations. (Seminar)
• Total customer satisfaction. (Seminar)
• The New Philosophy of Selling. (Seminar)
• Transactional Analysis. (Seminar)
• Assertive Business Communication. (Seminar)
• Six Sigma Quality Control for electronics manufacturing processes. (Certification)
• Continuous Improvement ISO 9001. (Certification)
• Member of the Institute of Industrial Engineers.
International Fairs and Exhibitions:
• FFANY (Fashion and Footwear Association of New York).
Nueva York, NY.USA (4 times per year).
• WSA (Western Shoe Association).
Las Vegas, NV. (2 times per year).
• GDS (Gallery Düsselrdof Shoes).
Düsseldorf, Alemania. (2 times per year).
• LINAPELLE (Preselezione Italiana Moda.
Milán, Italia. (2 times per year).
• MICAM (Mostra Internazionale Calzature Accesori Macchinari)
Milán, Italia. (2 times per year).
• SAPICA (Salón de la Piel y el Calzado)
León, Gto. México. (2 times per year).
• ANPIC (Asociación Nacional de Proveedores de la Industria de la Piel y el Calzado)
León, Gto. México. (2 times per year).
Availability to relocation within Mexico or abroad.
Education history
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