Hank Huang: Creative Producer / Designer in Los Angeles, CA

Developed designs and marketing plans to bring the in-house brands to an international scale. Began with hiring and managing a junior design team for CAD design and assistance with marketing assets. Seasonally, I produced all final marketing materials including lookbooks, product photography, copy for fashion blogs and social media posts, tradeshow booths, and branded accessories. Sourced and hired talent for for marketing assets: models, photographers, prop makers, etc. Attended the Otis Internship Fairs to bring seasonal interns into the office and provide them with design experience and a platform to find their creative talents. Assisted the owner on conducting yearly performance review within the creative team and followed up by delivering training content to develop the skills of each individual member. Directed a PR team to tap artists and celebrities to market the brands. Worked with outsourced sales team to communicate our brand missions to our retailers.

After receiving certification in Apple and Adobe Creative software, I focused on sharing softwear knowledge with employees and customers. As Scheduler, I helped fill the required amount of sessions offered every week. On a more personalizing level, the Scheduler also connects customers and fulfills workshop with the right staffing to bring charisma and energy around The Studio. Topics taught would be as broad as understanding the computer to creating posters, building layers of music, or editing video footage.