Heather Bowman: Design and Production Manager in Los Angeles, CA

Swimwear/Intimates/Medical grade silicone coverings *planning and organizing production schedules *assessing project and resource requirements *estimating, negotiating and agreeing budgets and timescales with clients and managers *overseeing production processes *re-negotiating timescales or schedules as necessary *selecting, ordering and purchasing materials *liaising with buyers and marketing and sales staff * design and develop brand new product lines within this space

Vertra Premium Suncare-Walls Outdoor Goods Global Director of Product Merchandising & Design • Develop and execute seasonal product strategies and action plans that directly align with divisional strategies and meet or exceed departmental goals. • Work with planning to establish framework for brand assortment that aligns with objectives by dept., category, series, product life cycle, price, and delivery. • Manage the selection of an optimal product assortment within the financial framework that meets or exceeds sales and margin plans. • Coordinate clear and compelling product stories by month including hero items, key styles, and novelty that supports. Work with marketing and visual to execute. • Oversee seasonal buy plans for all styles at a high level with detailed ownership of buy plans for novelty styles. • Monitor and track sales and sell-through on a weekly basis and work with Planning on managing product selling life cycle. Identify opportunities to chase. • Analyze current season department/category selling data to inform future merchandising strategies. • Maintain up to date knowledge of market trends, regularly provide feedback to merchandising leadership on competition and EB customer experience. • Analyze market and consumer data inputs: Industry data, consumer insights, and First Insight testing. • Build effective cross-functional relationships and skillfully navigate / influence business decisions as appropriate. • Demonstrate a commitment to quality. Report and react to returns data and customer ratings/reviews. • Direct procurement of product

• Ran entire inline program for Adidas Signature Athletes/ Adidas Headwear /Headbands /Underwear /Swim and SMU Backpacks/Duffels • Head of Design for Body Glove cut and sew program • Launched Adidas Women's Underwear program and lead the category • Lead Adidas Boardshort line for Women's and Men's-overseeing a design team and was responsible for end design, editorial and new product development. • Drive quarterly presentations on all market travel reports, competitor analysis, design trends and design reviews to insure that seasonal design direction pairs with business objectives • Present professional reports on trending and trade shows as well as my shopping finds to lead the direction for the season • Extensive research for technical fabrics and treatment's for my category's • Designed & Directed for Adidas Signature Athlete lines, including Derrick Rose, Damian Lillard, John Wall, RG3 and David Beckham • Ran point on the European Soccer League programs-directed the Merchandising and Design of the group

• Responsible for the design of the Roxy Accessory and Swim line. Between 60-80 styles each season, including swim line, luggage, backpacks, bags, messengers, packaging, gifts, home items, hats, wallets etc.. • Researched all fabric, labels & sewing construction for every spec package for every piece • Provided technical drawings of items construction for the contractors to sew each piece world wide • Worked with merchandising to get costing break downs and margin percentage's for each of my styles, developing a product that fits into our price point and suits our standard

and in line accessories • Responsible for the development and design of all product in my range • Trending and designing ahead of the market, 150-250 styles a season • Worked with production to get costing break downs and margin percentage's for each of my styles, developing a product that fits into our price point and suits our standard • Through production, reviewed quality of garment and amending any construction issues • Was a part in creating the Hurley Vendor Manual for packaging