Heidi Roth: Creative Content Specialist, Writer, Designer | Helping people be seen more clearly and deeply in Winlock, WA

● CONTENT: Develop short and long-form written content based on marketing strategies for website, blog posts, social media channels, e-newsletters, video and photo projects ● WEBSITE: Management of CRM/CMS website platforms ● COMMUNICATIONS: Work directly with city and county stakeholders as well as PR firms and media outlets to accomplish marketing goals ● SOCIAL MEDIA MANAGER: Plan, create, and publish organic and paid content in line with brand identity. Analyze and report on performance and engage with community through comments and DMs. ● GRAPHIC DESIGN: Creating collateral materials, digital and print advertising, special event graphics and signage, and promotional items ● VISUAL COMMUNICATIONS - PHOTOGRAPHY / VIDEOGRAPHY: Photography/Videography: Fostered partnerships with local stakeholders, resulting in collaborative visual projects that showcased Thurston County's unique offerings and attractions, driving tourism and business growth. Orchestrated, produced, and directed photo/video shoots with third-party vendors resulting in campaigns that significantly drove tourism and business growth

I'm a freelance writer passionate about exploring the dynamic world of food, sustainable food systems, and agriculture. My articles aim to shed light on these vital subjects.

I'm a freelance writer passionate about exploring the dynamic world of food, sustainable food systems, and agriculture. My articles aim to shed light on these vital subjects.

I am a freelance writer focusing on food and the food industry. I have had work published on SeriousEats.com, I wrote a food column for our local paper and I currently write for my food blog, www.foodnwhine.com

Transitioned outdoor print magazine to online publication, worked with 20+ contributing writers and team members across the US, managed content on five company sites from one platform, and launched the first-ever email campaign, generating bi-weekly sends with an average open rate of 35%.

Provide product photography and advertising (print and digital) material for internal publications as well as external. Graphic design includes advertisements, product catalogs, artwork for show exhibits, website design and content.

I monitor and maintain our company's multiple social media accounts and am responsible for our social media campaigns. Our goal is to generate a community of like-minded fishing enthusiasts with whom we can share our company brand.

I managed and maintained a group of over 75 Pro-Staff employees for Gary Yamamoto Custom Baits. Duties included collaboration efforts between staffers and GYCB, providing support to staff by means of product and promotional materials. I worked directly with our Pro-Staff Director to obtain new staff and communicate his direct goals for GYCB to both regional and national Touring staff.