Hillary Litherland: in San Diego, CA
Hillary Litherland
San Diego | United States
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Summary
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Work experience
Ban.do LLC
Social Media Coordinator | 05/2019 - 07/2020
• Support Social, Design, Sales, & PR teams on all plans and initiatives.
• Organize the ban.do social media calendar and coordinate all content to ensure action + completion.
• Oversee every step of ALL social media giveaways to drive follower acquisition + brand awareness.
• Coordinate the creation and acquisition of social content from the internal team, creators, and third-party vendors to drive awareness, traffic, sales, and follower acquisition on all social media
platforms.
• Create and post all IG stories including the ongoing Friday Night Likes series.
• Update 460 daily to ensure IG posts populate on bando.com.
• Work closely with Copy, Design, & Marketing to ensure that messaging is aligned.
• Capture real-time content during brand events to be posted on all platforms.
• Manage all customer communication (comments + dm's) expertly and in a timely manner that
increased customer service objectives and built brand loyalty.
• Demonstrate a 24/7 approach to responsibilities.
• Track social media account's growth, report on Google Analytics, & update KPI Dashboard weekly.
• Constantly bring cultural + digital movements, trends, tools, and applications to the larger team.
• Posts B2B articles & positive press on ban.do's Linkedin page.
• Coordinate all Instagram, Twitter, and Facebook feed posts to ensure optimum engagement with our
online community.
• Grow, create content, & maintain FB Community Group including weekly discussions.
• Curate and manage all Pinterest posts to bring brand awareness and build engagement.
• Schedule and coordinate all social media team meetings + follow up on all action items.
Shop Pigment
Assistant Manager | 08/2018 - 05/2019
• Provide a positive and professional leadership presence to all team members and customers.
• Create, present, and lead all New Hire Orientation Training for sales floor associates at all 3 stores.
• Communicate with vendors regardin damaged products and procure replacement items or credits,
then update product accounts & inventory accordingly for all retail locations & receiving team.
• Oversee the Store's email, communicating positively and promptly with all customers and inquiries.
• Respond to Non-Profit Donation requests, put together gifts and donations for events & charities,
and coordinate pick-ups and deliveries for all store locations.
Shop Pigment
Copywriter | 05/2018 - 05/2019
Work closely with the Brand Marketing & Media Manager to write and edit all item descriptions for
the store website.
EXPERIENCE (CONTINUED)
Shop Pigment
Manager in Training | 06/2017 - 08/2018
• Manage the sales floor by:
o Ensuring timely transitions between zones and employee breaks,
o Assessing the needs of the sales floor and organizing all employees accordingly,
o Delegating tasks that enforce the company standards & stock room to associates,
o Developing team members by training them on all store processes.
• Lead the team through all opening and closing of the store processes including communicating the sales and events of the day to the Management team.
• Create and communicate a weekly Product Knowledge sheet to educate the staff on new vendors
and products.
• Restock, merchandise, and order all products for Stationary & Cards (August 2017-June2018), then
URBN Inc
Senior Sales Associate | 10/2016 - 06/2017
Manage the sales floor with efficiency & positivity including sales floor organization and upkeep,
task distribution, customer concerns, sales numbers, and team member management.
• Directly support the Management team on the sales floor, through opening and closing procedures,
and in all back of house operations including inventory, scheduling, and store learning initiatives.
• Cultivate a positive work environment by providing feedback and support to all team members.
• Train all new hires on store procedures and policies including Loss Prevention and Sales Floor
Standards.
URBN Inc
Customer Associate | 05/2015 - 10/2016
• Ensure the highest level of customer care in line with Anthropologie's specific service expectations.
• Maintain an excellent professional and polite customer assistance demeanor at all times.
• Upkeep company's exemplary expectations of store standards via product placements, restock, and sales floor flow.
• Build genuine relationships with customers and provided personal styling when requested.
URBN Inc
Editorial Intern & Staff Writer | 06/2016 - 09/2016
• Pitch, research, and write articles for the website's content list based on weekly quotas.
• Attend weekly staff meetings and monthly trainings organized by editors.
• Support editors in chief before, during, and after the launch of the website www.entitymag.com
URBN Inc
Membership Services Coordinator | 08/2015 - 09/2016
Maintain a positive professional relationships with current, previous, and potential members through
exceptional use of company phone and email communications.
• Create, process, track, and file all member invoices, payments, and account charges.
• Manage class sign ups, event preparations, and class attendance tracking for our members.
• Assist the Marketing Coordinator with event promotions, maintaining community contacts, and handled all mailings, billings, and filling for SDEA employees and members.
Education history
Point Loma Nazarene University
Bachelor of Arts
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