Hubert Zemke: CREATIVE DIRECTOR/ BRAND CONSULTANT in Los Angeles, CA
Hubert Zemke
CREATIVE DIRECTOR/ BRAND CONSULTANT
Los Angeles | United States
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Summary
Activity
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Work experience
HUBRIS DESIGNS
CREATIVE DIRECTOR/ BRAND CONSULTANT | 01/2004 - Current
Created campaigns and global branding projects for entertainment,
consumer goods, b2b and fortune 500 clients. Designed retail brand
experience, visual merchandising, displays, and packaging.
• Coordinated offshore printers, and print manufactures
• Managed a staff of designers and production artists.
• Created new in-store marketing concepts.
• Developed animated graphics, radio and TV spots.
ABC FAMILY
SENIOR ART DIRECTOR | 05/2012 - 05/2015
Responsible for the execution and interpretation of the brand through
design and packaging elements.
• Designed TV series poster and billboard key art targeting.
• Design and Maintain brand consistency over logos, style guides, pitch concepts, print designs and materials that support the marketing team and network as a whole.
• Designed seasonal campaigns and promo giveaways.
• Provide direction, and guidance to partners,
COFFEE BEAN & TEA LEAF
SENIOR ART DIRECTOR | 01/2011 - 04/2015
Charged with designing all brand touch points including retail, web, ads
packaging, e-commerce & communications.
• Created global brand awareness and retail marketing campaigns that launched in 28 countries.
• Launched new products including identity, packaging and advertising for domestic and International stores.
• Utilizing web and social media to develop brand loyalty.
• Redesigned coffee and tea packaging systems.
• Created web, mobile app and interactive experiences.
AGI / ELECTRONIC ARTS ACCOUNT
BRAND TEMPLATES MANAGER | 01/2008 - 12/2009
Designed and maintained packaging templates and manuals for a
multiplatform video games company.
• Managed 10 in-house and 25 offshore production artists in India.
• Improved the Quality Control error rate from 60% to 5%.
RONCO
CREATIVE DIRECTOR | 04/2004 - 12/2005
Ran the design department of an infomercial company. Created bilingual
packaging and consumer materials. Directed and styled photo shoots
Education history
ARIZONA STATE UNIVERSITY
BS | 1995 - 2000
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