Jake Pickle: Creative Consultant / Brand Dev / Marketing / Design / Photography in Oceanside, CA

Responsible for the creative and design excellence coming out of the studio. Tasks ranged from day to day client relations to directing and leading a small creative team of designers and animators while managing a project from conception to production and delivery. Worked closely with CD in concept development. Defined brand tone, look and feel. Daily management of projects (timeline, scope, and budget). Responsible for sourcing vendors. Highly involved in client presentation as well as pitching for new work and business development. Developed internal company strategy, and implemented systems and procedures to make the studio more efficient and profitable. All in all, involved in every aspect of running the studio. Project types: branding and brand building, experiential design, integrated marketing campaigns, style guides, print design, messaging, information architecture, product design, traditional and non-traditional advertising, viral marketing, guerilla marketing, motion, broadcast and interactive design. Clients: Red Bull / Jeep / Scion / Sector 9 / Teva / Arbor Sports / Disney / Armada Skis / GAS

This was an in-house position where we collectively created all monthly marketing materials for Guitar Center.