Jamee Hanson: Design Wizard in Encinitas, CA

Responsible for all aspects of graphic design process including marketing, design inspiration, sketching, and tech pack creation. Create computer designs, sketches, graphics, print artwork for Apparel and accessories in multiple colorways.

Research Global trends and seasonal color palettes to establish direction. Present findings to Design, Marketing, and Sales during Product Line Reviews and Product Launches. Work with the team to interpret graphics against a brief – collaborating and communicating closely with the Apparel Design and Product Management teams Create artwork, with color size technique indication, for approved graphics under aggressive timelines. Be a key partner in nurturing the brand identity and distinctive Lucy apparel offerings with a creative and timeless design vision. Originate signature look and tone/voice of the Brand through prints and graphics. Develop and execute clear and detailed technical kits for development. Coordinate timelines and workflow within CGM team to hit key dates and checkpoints. Interact cross functionally with Product Line Managers, Developers, Patternmakers and Fabric Developers. Keep seasonal materials & color library up to date, coordinate with

• Create trend and color inspiration boards to assist in range direction and seasonal color selection • Work with manager and product management team to design apparel in order to meet the needs of the business; including patterns, graphics, prints, and silhouettes. • Assist with color and fabric selection. • Finalize product with the development and product management team to insure business needs are met timely and consistently. • Illustration support for design, development, and merchandising teams. • Create merchandising, scripting, presentation, and summary boards to support needs of the regional product management teams. • Provide assistance for multiple projects to ensure adherence to timelines. • Designed 58% of women's SS14 season • Women's FW13 range: designs equaled 29.8% of ILS forecast • Women's SS13 range: designs equaled 11.8% of bookings • Women's FW12 range: designs equaled 7.6% of bookings • Sell-in up 33% YOY from SS12 to SS13