Joel Koviak: Sales Director in Canton, MI
Joel Koviak
Sales Director
Canton | United States
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Summary
Activity
Projects
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Work experience
Uckele Health & Nutrition
Sales Director | 02/2021 - Current
Manage sales, customer service, and marketing teams for global customers for human, animal, and pet supplements. Employ channel strategy to sell products in marketplaces which include distributors, dealers, eCommerce, Amazon, and direct-to-consumer. Manage growth of Uckele B2B business as well as contract manufacturing business. Direct reports include Key Accounts Manager, Account Executives, Customer Service Manager, CSRs, Brand Coordinator.

TaylorMade Golf Company
Sales Representative | 09/2020 - 02/2021
Territory management for TaylorMade golf equipment by growing the business of green grass and off course customers and new prospects. Achieve both short and long-term objectives for increased sales volume and territory growth. Manage a team of tech reps.
NEW BALANCE ATHLETICS, INC
Account Manager, Midwest | 01/2014 - 01/2020
Continuous year-over-year growth for the overall footwear, apparel, industrial, and baseball cleat sales to a national account and a territory of accounts in family shoe retail, pedorthists, and sporting goods stores in SE Michigan and N Ohio. Account base includes Dunham's Sports; a 240+ store national account. Primary roles: bookings, presentations, strategic planning, revenue growth, training, consumer events, business analytics, and doctor referrals.
Key Achievements
? Chosen as a Salesforce CRM leader for launch advisory group.
? Member of Sales Advisory Board for systems, reporting, communication, and merchandising perspective focusing on initiatives that impact reps and customers.
TENNECO
Account Executive II | 06/2012 - 01/2014
Commercial Vehicles & Specialty Markets (Ride Performance and Elastomers) - National Accounts Manager responsibilities for this leading automotive supplier with over $16 million in ride performance and elastomer business for OEMs and commercial markets including off road, racing, ATV/UTV, power sports, and more. Develop and execute strategic business plans for expansion with current accounts along with closing new business with key prospects. Lead and develop product launches and director of teams from engineering, program management, and manufacturing. Work with legal team on contract reviews and negotiations. Develop the sales and marketing plans for the introduction of new technology and products into target markets and national aftermarket accounts.
Major Accounts
4 Wheel Parts - Fabtech - Sport Truck USA - Briggs & Stratton - Ingersoll Rand - Fox
Key Achievements
? Increased sales total by 15% and improved business unit margins in first year
? Improved sales operations and developed action registers for increased efficiency
? Initiated and implementing plan for CRM system for improved communication
? Developed modular system for quicker product development timeframe

Callaway Golf
Territory Manager | 09/1999 - 10/2011
Territory Manager – Managed the overall sales development of $4 million territory with over 240 golf specialty shops in S. MI. Establish growth plans for individual accounts and personally manage and execute account calls, presentations, bookings, sales training and service. Coordinate all field sales activities and sales relationships for key national accounts such as Dick’s, Golfsmith, and Golf Galaxy. Routinely sought out by senior management to provide thought leadership and insight during sales strategy planning sessions. Mentor and coach co-workers, helping to improve sales performance. Consistently increased sales volume in competitive consumer products (CPG) marketplace.
Education history
University of Michigan
BS
Walsh College
Master of Science in Management
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