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Joey Grable: Principal Visual Designer in Lake Forest, CA

Joey Grable

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Principal Visual Designer
Lake Forest | United States
Skills

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Interests
Calligraphy
Book binding
Front end website development
Typeface/font design
Industries

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HomeSummaryActivityProjectsWork experienceEducation historyConnectionsCompanies
Summary
Activity
Projects

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Work experience
Image Joey Grable LLC

Joey Grable LLC

Principal Visual Designer | 08/2014 - Current

• Successfully managed and coordinated graphic and website design projects; translated ambiguous criteria into concrete production designs for newsletters, promotional materials, and sales collateral. • Worked closely with clients to create brand visions, define marketing goals, conceive designs, consistently measure results, while delivering projects within budget and within deadline constraints. • Demonstrated an average increase of 23% engagement across all social media platforms; dramatically improved clients' production efficiency while sales leads' generated from website designs and marketing campaigns improved clients' asset revenue ratios.
Image Surface Art Inc.

Surface Art Inc.

Product Designer and Marketing Associate | 04/2019 - 02/2020

• Designed corporate campaigns and created product assets to increase B2B engagement by 12%; attained a corporate contract valued over $1M with conceptual merchandising product design. • Overhauled website navigation and designed product pages to optimize the user experience; maintained a product database containing 700+ product lines with over 5,500 SKUs. • Automated the product photography production process; improved production design efficiency by 30%. • Expanded user engagement through user-centered product designs and strategic marketing campaigns; resulted increase +41% Instagram, +75% Pinterest, +6% Facebook, +10.5% Twitter, and +25% LinkedIn.
Image Seattle University Dance Marathon

Seattle University Dance Marathon

Graphic Design and Strategic Marketing Committee Chair | 10/2015 - 05/2017

• Conceptualized design themes and produced strategic marketing campaigns to collectively fundraise over $250,000 for uncompensated care at Seattle Children's Hospital; awarded Best Overall Campaign. • Aided the corporate partnership growth with Alaska Airlines, PEMCO Insurance, Seattle University Alumni Association through corporate collateral designs, and canvasing presentation design for volunteers. • Increased traffic for all social media platforms, 20% growth on Facebook and Twitter, and over 30% growth on Instagram; This led to improving monthly website traffic by 15%.
Education history
Image Seattle University

Seattle University

Bachelor of Arts | 2010 - 2015

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1501 Lincoln Blvd.#1014 Venice, CA. 90291